Introducing Function: Consulting Group

ATLANTA, Sept. 1 /PRNewswire/ -- As the building and construction industry evolves, so does the need for a more intimate knowledge of the industry's influencers. To provide specialized services to advise building product manufacturers (BPMs) on better understanding how to reach this audience, Function:, an integrated marketing agency that connects BPMs to architects, designers, contractors and facility managers, today announced Function: Consulting Group (FCG), its new consulting venture. FCG is a highly focused consulting firm dedicated to working with BPMs to identify strategic communication approaches and provide counsel on tactics to increase share in the Architecture and Design (A+D) community.

"Changes in any market create opportunities," said Dana Castle, Function: Principal and Director of Strategy. "For more than 12 years we have been immersed in the A+D, working to foster relationships and better understand their needs. We work with clients as problem solvers, advisors and strategists to build market share through industry awareness."

FCG can engage a company on many different levels and at various project stages. By working alongside a company's existing resources, whether a traditional agency or internal team, FCG offers services that work in tandem to the current situation. And whether a client requires short-term strategic guidance or an extensive engagement, the group's goal is to find solutions that most effectively meet their needs.

"Our strength and value lies in our extensive industry knowledge and expertise," said Michele DeHaven, Function: Principal and Creative Director, "putting us in a great position to offer truly specialized services."

Pricing varies per engagement length and requirement. For more information about Function: Consulting Group, visit http://consulting.functionatl.com.  Follow the company online via blog (http://blog.functionatl.com/) and Twitter (@FunctionAtlanta), or find Function: on Facebook and LinkedIn.

About Function: Consulting Group

Function: Consulting Group (FCG) is a highly specialized marketing consulting firm with problem solvers, question answerers, strategists and researchers focused on reaching the architecture and design community. FCG understands the A&D community and digs deep to find solutions leveraging relationships to generate business, build brand awareness and sustain growth. FCG is part of Function:, an Atlanta-based integrated marketing agency converging strategy, design, research and communications for building product manufacturers trying to reach AEC industry. For information on Function: Consulting Group visit http://consulting.functionatl.com.

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Dana Castle

https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=77734

Michele Emmons DeHaven

https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=77733

SOURCE Function: