International Speedway Provides Additional Details On NASCAR's Media Rights Agreement
~ NASCAR Finalizes its Broadcast Rights Agreements through 2024
DAYTONA BEACH, Fla., Aug. 2, 2013 /PRNewswire/ -- International Speedway Corporation (NASDAQ Global Select Market: ISCA; OTC Bulletin Board: ISCB) ("ISC") today provided additional details on NASCAR's domestic broadcast rights contracts for its Sprint Cup, Nationwide and Camping World Truck series, as well as other related programming.
(Logo: http://photos.prnewswire.com/prnh/20091005/FL87045LOGO)
In a press release dated August 1, 2013, NASCAR and Fox Sports Group ("FOX") announced they have extended the multi-platform, multi-series media rights agreement reached in October 2012 for an additional two years, which begins in 2015 through the 2024 season to coincide with the recently announced NBC multi-platform, multi-series media rights agreement. In addition, FOX added exclusive rights to three additional NASCAR Sprint Cup Series events and the first 14 NASCAR Nationwide Series events of each season. FOX secured exclusive rights to the entire NASCAR Camping World Truck Series season through 2022 last October and that part of the agreement also has been extended through 2024. Financial terms of the extended agreement were not disclosed.
"FOX has been a great long-time partner of our sport and their additional commitment now cements the powerhouse broadcast team for NASCAR racing – FOX and NBC," stated ISC Chief Executive Officer Lesa France Kennedy. "This deal will now deliver tremendous consistency for the NASCAR Sprint Cup and Nationwide series for many years to come. Our industry continues to build upon its positive momentum which ultimately benefits our fans through unforgettable live race day experiences and unmatched broadcast and digital content.
"This is the largest media rights package in the sport's 65-year history. It demonstrates the value of NASCAR racing while providing long-term business visibility for potential future investments in our local communities, such as the DAYTONA Rising project underway here in Daytona Beach. Lastly, as broadcast rights fees represent ISC's largest revenue segment, the agreement will also further enhance value for our shareholders."
This extension with FOX follows the NBC Sports Group ("NBC") announcement for its NASCAR broadcast rights. On July 23, 2013, NASCAR and NBC reached a 10-year comprehensive agreement granting NBCUniversal exclusive rights to the final 20 NASCAR Sprint Cup Series races, final 19 NASCAR Nationwide Series events, select NASCAR Regional & Touring Series events and other live content beginning in 2015. Further, NBC has been granted Spanish-language rights, certain video-on-demand rights and exclusive 'TV Everywhere' rights for its NASCAR Sprint Cup Series and NASCAR Nationwide Series events.
Financial terms of the deals were not disclosed, but certain industry sources have reported that the combined ten-year (2015 through 2024) agreements are expected to total approximately $8.2 billion.
In total, NASCAR will have the same number of Sprint Cup races on network television—sixteen (16); nine (9) on FOX Sports and seven (7) on NBC—as it does in the current television package.
International Speedway Corporation is a leading promoter of motorsports activities, currently promoting more than 100 racing events annually as well as numerous other motorsports-related activities. The Company owns and/or operates 13 of the nation's major motorsports entertainment facilities, including Daytona International Speedway® in Florida (home of the DAYTONA 500®); Talladega Superspeedway® in Alabama; Michigan International Speedway® located outside Detroit; Richmond International Raceway® in Virginia; Auto Club Speedway of Southern CaliforniaSM near Los Angeles; Kansas Speedway® in Kansas City, Kansas; Phoenix International Raceway® in Arizona; Chicagoland Speedway® and Route 66 RacewaySM near Chicago, Illinois; Homestead-Miami SpeedwaySM in Florida; Martinsville Speedway® in Virginia; Darlington Raceway® in South Carolina; and Watkins Glen International® in New York.
The Company also owns and operates Motor Racing Network, the nation's largest independent sports radio network and Americrown Service CorporationSM, a subsidiary that provides catering services, food and beverage concessions, and produces and markets motorsports-related merchandise. In addition, the Company has a 50 percent interest in the Hollywood Casino at Kansas Speedway. For more information, visit the Company's Web site at www.internationalspeedwaycorporation.com.
SOURCE International Speedway Corporation
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article