REDDING, Calif., June 12, 2024 /PRNewswire/ -- According to a new market research report titled, 'Interactive Display Market by Product (Kiosks, Video Walls, Whiteboards, Others), Display Type (LED, LCD, OLED, Other), Panel Size, End User (Retail, BFSI, Hospitality, Corporate & Government, Education, Others) & Geography - Forecasts to 2031', the interactive display market is projected to reach $51.24 billion by 2031, at a CAGR of 9.9% from 2024 to 2031.
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The growth of the interactive display market is driven by the widespread adoption of interactive learning solutions in classrooms, the increased adoption of self-service displays in the hospitality sector, and the rising demand for interactive signage and kiosks. However, challenges related to the installation and maintenance of interactive display components may restrain market growth.
The rising adoption of AR & VR technology to enhance consumer experiences and the rising demand for interactive kiosks in the retail sector is expected to create market growth opportunities. However, performance and accuracy issues are some of the challenges impeding the market's growth. Additionally, the emergence of AI-powered interactive displays is a prominent trend in the interactive display market.
The global interactive display market is segmented by product (interactive flat panel displays, interactive whiteboards, interactive kiosks, interactive video walls, and other products), panel size (less than 32", 32"–65", and 65" and above), display type (LCD, LED, OLED, and other display types), and end user (retail, BFSI, healthcare, corporate & government, transportation, education, sports and entertainment, hospitality, and other end users). The study also evaluates industry competitors and analyses the market at the regional and country levels.
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Based on product, the interactive display market is segmented into interactive flat panel displays, interactive whiteboards, interactive kiosks, interactive video walls, and other products. In 2024, the interactive kiosk segment is expected to account for the largest share of around 38.0% of the interactive display market. This segment's large market share can be attributed to the increasing adoption of interactive flat panel displays in auditoriums, classrooms, boardrooms, huddle rooms, and other settings.
Based on panel size, the interactive display market is segmented into less than 32", 32"–65", and 65" and above. In 2024, the 32"–65" segment is expected to account for the largest share of the interactive display market. This segment's large market share can be attributed to factors such as the wide range of displays available in this size category and the increasing emphasis of companies on developing wider and slimmer panels.
Based on display type, the interactive display market is segmented into LCD, LED, OLED, and other display types. In 2024, the LCD segment is expected to account for the largest share of around 41.0% of the interactive display market. This segment's large market share can be attributed to the growing adoption of LCD interactive displays, particularly among consumers with limited investment capability, due to their lower cost compared to LED and OLED displays.
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Based on end user, the interactive display market is segmented into retail, BFSI, healthcare, corporate & government, transportation, education, sports and entertainment, hospitality, and other end users. In 2024, the retail segment is expected to account for the largest share of around 21.0% of the interactive display market. This segment's large market share can be attributed to the increased utilization of interactive displays in the retail sector to enhance sales and customer engagement and build brand image, coupled with the increasing focus of retailers on integrating self-service technology to enable faster transactions.
Based on geography, the interactive display market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, North America is expected to account for the largest share of around 37.0% of the interactive display market. North America's significant market share can be attributed to the widespread adoption of interactive displays across sectors such as retail, healthcare, and corporate. Additionally, the rapid integration of interactive displays in the education sector and the expansion of transportation networks, educational facilities, and commercial establishments further contribute to the region's large market share.
Key Players:
Some of the key players operating in the interactive display market are LG Electronics, Inc. (South Korea), Samsung Electronics Co., Ltd. (South Korea), Panasonic Holding Corporation (Japan), Sharp NEC Display Solutions, Ltd. (Japan), Leyard Group (China), AUO Corporation (Taiwan), BenQ Corporation (Taiwan), Planar Systems, Inc. (U.S.), ViewSonic Corporation (U.S.), Pro Display (U.K.), Elo Touch Solutions, Inc. (U.S.), Promethean Limited (U.S.), Meridian Kiosks (U.S.), TableConnect (Austria), and SMART Technologies ULC (Canada).
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Scope of the report:
Interactive Display Market Assessment—by Product
- Interactive Flat Panel Displays
- Interactive Whiteboards
- Interactive Kiosks
- Interactive Video Walls
- Other Products
Interactive Display Market Assessment—by Panel Size
- Less than 32"
- 32"–65"
- 65" and Above
Interactive Display Market Assessment—by Display Type
- LCD
- LED
- OLED
- Other Display Types
Interactive Display Market Assessment—by End User
- Retail
- BFSI
- Healthcare
- Corporate & Government
- Transportation
- Education
- Sports and Entertainment
- Hospitality
- Other End Users
Interactive Display Market Assessment—by Geography
- North America
- U.S.
- Canada
- Europe
- U.K.
- Germany
- France
- Italy
- Spain
- Sweden
- Switzerland
- Netherlands
- Norway
- Austria
- Denmark
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Australia
- Malaysia
- Rest of Asia-Pacific
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- Israel
- UAE
- Rest of Middle East & Africa
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Related Report:
Interactive Kiosks Market by Offering (Hardware, Software Services), Type (Self-service Kiosks (Information, Ticketing, Check-in, Wayfinding, Others), Vending Kiosks), End User (BFSI, Retail, F&B, Healthcare, Others), and Geography - Global Forecast to 2030
Digital Signage Market Product Type (Videowall, Kiosk, Menu boards and Billboards) Component (Hardware (LCD, LED and OLED)), Services), Application, Industry Vertical (Retail, Hospitality, Entertainment, Transportation, Healthcare) - Global Forecast to 2027
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