Insureon Launches Dedicated Microsite for Nation's Smallest Food Businesses

Free resources offer business protection essentials for the nation's 640,000 independent restaurants, caterers, and other food businesses.

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Sep 25, 2014, 09:00 ET

CHICAGO, Sept. 25, 2014 /PRNewswire/ -- Insureon, the nation's leading online provider of insurance for small and micro businesses, today launched foodservices.insureon.com, a microsite dedicated to providing risk management resources to the owners of the nation's smallest food services businesses, which employ more than 1.3 million people and contribute more than $31.7 billion to the US economy.

Designed to help caterers, restaurants, bakeries, cafes, bars, food trucks, and other food services businesses manage their risk exposures, the site includes a variety of how-tos and guides, including a flowchart to help businesses identify which insurance policies can most effectively mitigate their risks and sample quotes that offer a ballpark idea of what they can expect to pay.

"Business insurance is intimidating," said Ted Devine, insureon's CEO. "Small-business owners are told they need it, but that's all they hear. They might not have any idea which policies they need, why they need coverage, what they get in exchange for the premiums they pay, or how to reduce their overall risk. We're fixing that problem. Restaurant owners and caterers come here and they can find out pretty much anything they want to know about insurance and risk management for their business – and by the way, if they don't see an answer, we have an FAQ tool."

Devine is referring to the Frequently Asked Questions page, which lets site users submit a question about coverage if they can't find the information they need.

The microsite is part of a move on insureon's part to emphasize customer education as a risk reduction strategy. In addition to the rollout of the Food Services resources, insureon also recently launched the Insureon Small Business Institute (ISBI), a research arm dedicated to publishing analytics of policy costs in small commercial insurance. In the coming months, the company plans to introduce industry-specific resources for professions outside of food services.

About insureon

Insureon is the nation's source for small business insurance. In addition to offering General Liability and Professional Liability Insurance, insureon provides a variety of educational materials designed to help business owners implement risk management best practices.

SOURCE insureon