Instant Jam Now Embeds to Play Everywhere on the Web

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InstantAction's online music-rhythm game sees huge spike in daily active users

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Oct 21, 2010, 11:15 ET

LAS VEGAS, Oct. 21 /PRNewswire/ -- Browser-based gaming innovator InstantAction®, an operating business of IAC (Nasdaq: IACI), today announced that Instant Jam™, the world's first console-quality, free-to-play online music-rhythm game that plays along with users' music libraries, can now be embedded to play anywhere on the Web via its 2Go embed technology. Previously available through Facebook, Instant Jam can also be accessed on www.instantjam.com, www.instantaction.com or be embedded in Websites and blogs supporting Java and iframes.

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Much like a video, Instant Jam can be embedded simply by pasting the following link into the html code of a site or blog:

"Games should be easier for consumers to discover, try, enjoy and share," said InstantAction CEO Louis Castle. "They should be wherever people are playing and talking about games. InstantAction's embed technology makes it possible for Instant Jam to be played directly from most sites without re-routing people."

In addition to the embed, feature improvements and additions to the PC 3D version include significantly faster load times; WMA and FLAC audio file support; friend challenges; increased bonuses for in-game song purchases; new power-ups; more note charts and other workflow and user interface improvements.

In anticipation of the embed availability, Instant Jam has seen a spike in daily average users (DAU), making it one of this week's fastest growing games on Facebook, according to appdata.com.

Instant Jam is currently available in a 3D PC version and a Flash 'Lite' version for PC and Macintosh; a full 3D Macintosh version will follow shortly. For more information about Instant Jam, visit www.instantjam.com.

About InstantAction

InstantAction is an online gaming innovator bringing AAA-quality games to the web, making them playable through a browser. The InstantAction suite of tools and services enable game creators to deploy any game, made with any technology, to any destination on the Web. Based in Las Vegas and Portland, Ore., InstantAction is a business of IAC (Nasdaq: IACI). For more information, visit www.instantaction.com.

InstantAction® is a registered trademark and Instant Jam™ is a trademark of InstantAction. All other marks contained herein are the property of their respective companies.

Additional Resources:

Instant Jam App Page: http://facebook.com/instantjam

Instant Jam FAQ: http://www.instantjam.com/frequently-asked-questions/

SOURCE InstantAction