Inspirational Spirit Brand Seeks Emerging Art Talent

Pernod®, the Creator of Absinthe, Hosts 2nd Annual Creator Of Art Competition

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Oct 05, 2010, 12:46 ET

NEW YORK, Oct. 5 /PRNewswire/ -- Today, Pernod® Aux Plantes d'Absinthe Superieure, the creator of art history's most inspirational spirit, debuts its second annual national Creator Of art contest seeking innovation and talent among a new generation of artists. Pernod Absinthe had a renowned influence on 19th Century art and literary legends, including Toulouse-Lautrec, Picasso, Manet, Van Gogh and Degas. To honor its heritage, the Creator Of art competition pays homage to the great masters of the Impressionist era by seeking out 21st century artists to create their own absinthe-inspired masterpieces. Today, Pernod Absinthe maintains a strong relationship with the art community as a patron of contemporary arts. In its second annual Creator Of art contest, the brand continues to seek up-and-coming talent in the art world.

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Hosted on its Facebook page, the Creator Of art contest will award the First Place winner with $1,805 (the year Pernod Fils began distilling in France). A celebratory event is being planned concurrent with The March 2011 Armory Show in New York City. There are two main requirements for submissions: all pieces must be original works and all works must include the date 1805. Last year's first place winner, Dan Sabau, took top honors for his exceptional watercolor entitled "1805 Absinthe Masquerade."

This year's judging panel includes the following art and spirits aficionados:

Daniel Aycock & Kathleen Vance- WAGMAG & Front Room Gallery
Shannon Stratton- threewalls
Sean Fader- School of the Art Institute of Chicago
Christian Petersen- Dumb Eyes & I Want You Magazine
Manish Vora- Artlog.com
Natalie Bovis Nelson- theliquidmuse.com
Heather Hoyt Villyard- ArtSpan

Submissions will be accepted online at www.facebook.com/pernodabsinthe through January 31, 2011, in the following categories: Painting, Illustration, Photography, Video, Digital/Animation.

Judging will take place in February 2011, followed by the winner's announcement in March 2011. For more information, become fans of Pernod Aux Plantes d'Absinthe Superieure on Facebook: www.facebook.com/pernodabsinthe.

About Pernod Aux Plantes d'Absinthe Superieure

Pernod® Aux Plantes d'Absinthe Superieure is based on the original absinthe recipe and today returns to restore its reputation for quality and handcrafted excellence. This 136 proof spirit is distilled from three primary ingredients, Grande Wormwood, Fennel, and Star Anise producing a light green and hint of amber color with a dominant flavor of anise, balanced with wormwood and a citrusy finish. PERNOD® Aux Plantes D'Absinthe Superieure. 68% Alc./Vol. (136 Proof) ©2010 Imported by Pernod Ricard USA, Purchase, NY.

About Pernod Ricard USA

Pernod Ricard USA is the premium spirits and wine company in the U.S., and the largest subsidiary of Paris, France-based Pernod Ricard SA. In July 2008, Pernod Ricard completed the acquisition of the iconic ABSOLUT® Vodka brand from the V&S Group.

In addition to ABSOLUT®, Pernod Ricard USA's leading brands include such prestigious spirits as The Glenlivet® Single Malt Scotch Whisky, Chivas Regal® Scotch Whisky, Jameson® Irish Whiskey, Seagram's Extra Dry Gin®, Beefeater® Gin, Martell™ Cognac, Malibu®, Kahlua® Liqueur, Hiram Walker® Liqueurs, Pernod® and Ricard®; such superior wines as Jacob's Creek® and Brancott Estate®; and such exquisite champagnes and sparkling wines as Perrier-Jouet® Champagne, G.H. Mumm® Champagne and Mumm Napa wines.

The company is based in Purchase, New York, and has roughly 1,000 employees across the country.

Pernod Ricard USA urges all adults to consume its products responsibly and has an active campaign to promote responsible drinking. For more information on this, please visit: www.acceptresponsibility.org..

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