Insignia Group, LC Positions to Accelerate Growth with Strategic New Hire

Mike Pitkowicz joins Insignia Group LC as the Director of Marketing

News provided by

Mar 08, 2011, 01:00 ET

ROCK HILL, S.C., March 8, 2011 /PRNewswire/ -- Insignia Group LC, the leading provider in SaaS (Software-as-a-Service) based automotive accessory sales and training solutions empowering increased dealership profits announces the hiring of Mike Pitkowicz as Director of Marketing. Pitkowicz complements the Insignia team with 20 years of software sales, marketing and management experience. Pitkowicz most recently served as the Director of Marketing at ePS, a SaaS based company providing e-catalog, e-procurement, e-fulfillment and e-payment solutions.

"Recent endorsements from Kia Motors America and Mobis Parts America have positioned Insignia for unprecedented growth over the next 24 months," states David Stringer, President of Insignia. "Mike's diverse experience, customer centric approach and results driven leadership will be key in increasing both market share and dealership success metrics," Stringer states.

This strategic hire represents a critical component to Insignia's plan to expand market share beyond the 22 automotive brands, and valuable Aftermarket Suppliers currently supported. "The 2011 growth projections and timing of the opportunity partnered with the management teams' passion were key factors in my decision," said Mike Pitkowicz. "In addition, Insignia will soon to launch its' 3rd generation interface providing greater opportunities to deliver a quality experience to the dealerships and their respective clients," Pitkowicz continues.

About Insignia:

Insignia, the premier provider of accessory sales innovations, has been helping dealers to maximize dealerships' profits through accessory sales for more than 8 years, facilitating over $200,000,000 in accessory sales. Insignia currently supports 22 brands and serves dealerships nationwide. From accurate data to useful sales tools, services, and training, Insignia simplifies the accessories sales process so orders can be fulfilled quickly and easily.