Innovid to Open Offices in LA, Announces Expansion of National Sales Team
Driven by increased demand for its offerings nationwide, Innovid expands its sales and client services teams and opens a new regional sales office
NEW YORK, June 27, 2011 /PRNewswire/ -- Innovid (www.innovid.com), the leading provider of in-stream pre-roll video advertising solutions, today announced the appointment of John DeSantis Director, Client Services, Hyun Park, Sales Director and Dan Winjum, Account Executive, West Coast; as well as the opening of new offices in Los Angeles as a result of the nationwide increase in demand for their iRoll® product. This is on the heels of the announcement of the appointment of Frank Morgano, SVP Sales.
With these additions, the New York office has doubled in size since January to 12; bringing the worldwide total to 27. Innovid is expecting exponential growth over the next six months in different regions of the U.S. and at its headquarters in New York.
"Our remarkable and consistent growth is a result of our strong positioning and innovation in the interactive pre-roll marketplace," said Zvika Netter, CEO and Co-Founder, Innovid. "Our new Chicago and LA offices and the expansion of our national sales and client services teams represent huge milestones in the growth of our company, as well as speak to the adoption of interactive pre-roll by brands, agencies and publishers alike."
Innovid Opens LA Office
Innovid recently opened offices in Los Angeles, as a result of increased client demand across the country. Scott Clark will lead West Coast sales. Scott will oversee business development initiatives while advancing existing advertiser and agency relationships in the western region.
Additional Leadership Added Throughout U.S.
Innovid has recently named five new positions across the United States who will be responsible for leading sales growth and management of sales expansion in their respective regions and nationwide:
- John DeSantis has been named Director, Client Services. DeSantis comes to Innovid from Specific Media/BBE. He was one of BBE's first 10 employees, and during his 5+ years there, owned responsibilities spanning Traffic, Client Services, and Video Product Specialist. With this, he brings a wealth of knowledge and experience to Innovid - sales support, pre & post launch client support, product training, industry knowledge and contacts - just to name a few. Prior to BBE, he was even a Print Shop Manager and Graphic Designer.
- Hyun Park has been named Sales Director. Park is a seasoned sales executive with 12 years of consistent success in maximizing sales growth and improving client program performance while providing award-winning sales leadership in highly competitive markets. Park has a deep knowledge of online advertising technologies with relationships with media and creative agencies in the New York, Connecticut, and Boston markets.
- Dan Winjum has been named Account Executive. Prior to joining Innovid, Winjum spent over 3 years at Saatchi and Saatchi working on numerous digital initiatives, most recently on the Toyota account, which is where he first learned about iRoll® during a pitch meeting in March. His experience as a media planner, buyer, and supervisor brings incredible "buy-side" insight to Innovid's sales team. Prior to Saatchi, Dan worked at Initiative in their broadcast group.
About Innovid
Innovid developed the groundbreaking iRoll, which embeds interactive elements in pre-roll video ads making them dynamic and engaging without forcing audiences away from the page. Innovid's proprietary technology provides a seamless integration between videos, embedded images and interactive features, empowering today's marketers to engage their audiences more deeply than ever before. iRoll is the only interactive pre-roll unit with the scale necessary to elevate campaigns to the next level. With integrations across all the top premium publishers and across almost all the top networks, iRoll can provide unprecedented scale not available anywhere else. Beyond ad integration and serving, the company solution includes a back-end analytics dashboard to measure and track engagement. (www.innovid.com)
SOURCE Innovid
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