Innovators Wanted: How Today's Top Marketers Achieve Success

KANSAS CITY, Mo., Feb. 21, 2012 /PRNewswire/ -- Forrester's Rob Brosnan will provide insight in today's always-changing marketing environment and how innovative marketers are addressing these challenges at a Saepio-sponsored webinar, Wednesday Feb. 29, 2012 at 1 p.m. ET/10 a.m. PT.

Registration is free and is now open for this next installment of Saepio's popular Marketing Asset Management 101 webinar. Register now.

Brosnan will discuss the two general groups marketers fit into, those who stand by, watching and reacting as the world changes, and those who embrace the unknown. He'll also discuss the challenges in today's changing marketing environment and how innovative marketers are addressing these challenges.

Lastly, he'll discuss which technology tools are being used to help both corporate and distributed marketers become more effective at engaging with customers, regardless of where they are, and what marketers can expect to see in the future.

"Marketers aren't prepared for this new marketing world where customers are in charge of the how, what and when," said John Thomson, President and CEO of Saepio. "The companies who will be growing in 2012 are those embracing this new world instead of cowering to it and this new webinar will illustrate how to do that."

Brosnan's presentation is the first of two winter 2012 webinars in the MAM101 series. Carlson Hotels Group's Blake Utney will also provide a case study on effective local marketing for the hospitality industry on March 15, 2012. This webinar will begin at 1 p.m. ET/10 a.m. PT.

Enroll for these free webinars today.

About Saepio

Saepio empowers marketers to plan and execute meaningful and engaging marketing campaigns across distributed networks and around the globe – ensuring local relevance, brand consistency, speed to market and significant cost savings.  The world's best known brands turn to Saepio's powerful software platform and extensive portfolio of support services to automate the marketing process, eliminate redundancy and ensure that all marketers connected to the brand – whether global, distributed, franchise, VAR or chain store marketers – have the assets and tools they need to quickly customize and execute campaigns.  To learn more about Saepio, visit www.saepio.com.

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