Innovation Opportunities with Nootropics, 2023 Market Report Explores how Consumers Can Leverage Nootropics to Cater to Holistic Health Concerns

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Mar 07, 2024, 21:45 ET

DUBLIN, March 7, 2024 /PRNewswire/ -- The "Category Innovation Opportunities with Nootropics" report has been added to ResearchAndMarkets.com's offering.

This report explores how consumers can leverage nootropics to cater to holistic health concerns.

Many consumers, especially students, sportspeople, and young professionals consume nootropics or smart drugs to improve focus and memory. The COVID-19 pandemic made a significant contribution in boosting the demand for vitamins and dietary supplements as consumers' inclination has now shifted towards brain-health boosting supplements, drinks, and bars to improve their cognitive health.

Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry. Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector and access valuable strategic take-outs to help direct future decision-making and inform new product development.

Scope

Wide appeal is creating more opportunities for the nootropics category as consumers consider a holistic approach to wellness.
Long-term effects are still unknown as more research is needed to how these substances might affect the brain functions.
While there is a clear business opportunity for creating natural nootropic products, FMCG brands need to tread carefully before exploring this space.

Key Topics Covered:

Introduction
Target consumers
Claims
New product launches
Cross-category opportunities
Regulatory barriers
Looking ahead
Contact the Publisher

A selection of companies mentioned in this report includes

Nestle
Mindright
Givaudan

For more information about this report visit https://www.researchandmarkets.com/r/n2d9en

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SOURCE Research and Markets