Innotrac Leverages Partnership with Manhattan Associates to Fulfill Commitment to Superior Customer Service

ATLANTA, Dec. 1, 2010 /PRNewswire-FirstCall/ -- Innotrac Corporation (Nasdaq: INOC), a leader in providing technology-based, integrated fulfillment solutions for global brands, today announced a partnership with supply chain optimization provider Manhattan Associates (Nasdaq: MANH), to leverage the Manhattan Warehouse Management solution (WMS) within selected Innotrac fulfillment and logistics systems to standardize processes across multiple distribution centers and achieve the goals of Innotrac customers.  

"At Innotrac we believe that establishing long-term partnerships and delivering best-in-class products, tools, services and processes have earned us a top spot in our market," said James McMurphy, Senior Vice President, CIO at Innotrac. "Our integration with the Manhattan WMS allows us to communicate with any of our seven distribution centers and have them operate as a single entity."

The Manhattan WMS enables Innotrac to share best practices and ongoing improvements throughout its fulfillment network.  The Manhattan WMS simplifies the ability to monitor performance and productivity, allowing Innotrac to focus on exceeding Service Level commitments for clients and focus on its ongoing commitment to ISO9001 quality management standards.

"We operate seamlessly as an extension of our clients' operations, so producing high quality results for them is paramount to our success," added Robert Toner, Senior Vice President and COO for Innotrac.

Innotrac is a leading full-service provider of product fulfillment, order processing, and Customer Care services for direct-to-consumer marketers.  Innotrac continues to leverage its partners to provide superior customer service.

Clients facing stiff competition rely on Innotrac to protect their brands and provide superior fulfillment services in the areas of:

• Reduced delivery days
• High order accuracy and inventory accuracy
• Performance against Service Level Agreements
• Continual reduction in costs
• Ongoing ability to monitor execution and productivity

About Manhattan Associates, Inc.

Manhattan Associates continues to deliver on its 20-year heritage of providing global supply chain excellence to more than 1,200 customers worldwide that consider supply chain optimization core to their strategic market leadership. The company's supply chain innovations include: Manhattan SCOPE® a portfolio of software solutions and technology that leverages a Supply Chain Process Platform to help organizations optimize their supply chains from planning through execution; Manhattan SCALE™, a portfolio of distribution management and transportation management solutions built on Microsoft .NET technology; and Manhattan Carrier™ , a suite of supply chain solutions specifically addressing the needs of the motor carrier industry. For more information, please visit www.manh.com.

About Innotrac

Innotrac Corporation, founded in 1984 and based near Atlanta, Georgia, is a full-service fulfillment and logistics provider serving enterprise clients and world-class brands.  The Company employs sophisticated order processing and warehouse management technology and operates seven fulfillment centers and one call center spanning all time zones across the continental United States.  For more information about Innotrac, visit the Innotrac Website, www.innotrac.com.

Information contained in this press release, other than historical information, may be considered forward-looking in nature.  Forward-looking statements are subject to various risks, uncertainties and assumptions. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or expected.  Among the key factors that may have a direct bearing on Innotrac's operating results, performance or financial condition are competition, the demand for Innotrac's services, Innotrac's ability to retain its current clients, Innotrac's success in growing its existing client base, developing new business, reducing operating costs in response to reduced service revenues, realization of expected revenues from new clients, the general state of the  industries that the Company serves, changing technologies, Innotrac's ability to maintain profit margins in the face of pricing pressures and numerous other factors discussed in Innotrac's 2009 Annual Report on Form 10-K and other filings on file with the Securities and Exchange Commission.  Innotrac disclaims any intention or obligation to update or revise any forward-looking statement whether as a result of new information, future events or otherwise.

SOURCE Innotrac Corporation

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