InformationWeek Analytics New Research Finds a 40% Increase in Mobile Application Adoption

SAN FRANCISCO, Jan. 13, 2011 /PRNewswire/ -- InformationWeek Analytics, the leading service for peer-based IT research and analysis, today announced the release of its latest research report; Application Mobilization: A Rapidly Changing Landscape assesses current trends as mobile apps become increasingly strategic tools for companies competing in the global environment.  Nearly 700 business technology professionals responded to our survey.  Report author Peter Rysavy is a leading consultant in wireless technology and president of Rysavy Research.

Research Summary:

Once a niche area, mobile applications are becoming critical for companies trying to improve employee efficiency and customer service and sharpen their competitive edge in today's global markets.  Achieving a high level of mobilization, however, is surprisingly challenging—companies must be able to accommodate multiple mobile platforms, establish and manage security and access disparate back-end data sources.

Findings:  

• 27% of survey respondents report widespread adoption of mobile applications throughout their enterprises, up from 21% in 2009—that's an annualized increase of 38%.
• 52% of poll respondents say their companies are currently deploying, or planning to deploy, mobile apps on smartphones, up from 42% in 2009—a 30% annualized increase.
• When it comes to mobile platforms, BlackBerry leads the pack with 57%, iPhone has 35%, Google Android 27% and Windows Mobile 22%; Palm Pre and Symbian trail with 6% each.
• 50% of respondents claim they're willing to develop their own enterprise mobile applications.
• Of respondents who say their companies aren't deploying mobile apps, 42% cite a lack of business benefit as the biggest reason.

For full access to the research data, members can download now: http://analytics.informationweek.com/abstract/18/5134/Mobile-Wireless/research-application-mobilization.html

"We probably shouldn't be surprised by the fast growth of app mobilization—the iPhone and the Android barely factored into the enterprise equation not too long ago, but look at them now," says Lorna Garey, content director of InformationWeek Analytics.  "Just don't be fooled into thinking it's easy to manage the adoption process, given the multitude of platforms, ongoing security and related considerations.  As Peter points out in the impact assessment packaged with his report, the benefits certainly outweigh the risks, but there are inherent challenges."

"Tablets are already making inroads too," Garey adds, "so the mobile app landscape will continue to change."

InformationWeek Analytics is a subscription-based service, offering peer-based technology research.  Its site currently houses more than 900 reports and briefs, and includes a dedicated area where technology professionals can access complete issues of InformationWeek Magazine.  More than one hundred new reports are slated for release in 2011.  InformationWeek Analytics members have access to:

• The full InformationWeek Analytics library of reports
• Peer based research and analysis to guide buying and implementing decisions
• Over 20 technology and IT business categories
• New reports launched every week
• Signature reports, such as the InformationWeek Salary Survey, InformationWeek 500 and the State of Security report

For more information on our membership programs please visit: http://analytics.informationweek.com/join

About InformationWeek Business Technology Network (http://www.informationweek.com/)

The InformationWeek Business Technology Network provides IT executives with unique analysis and tools that parallel their work flow—from defining and framing objectives through to the evaluation and recommendation of solutions.  Anchored by InformationWeek, the multimedia powerhouse that looks across the enterprise, the network scales across the most critical technology categories with online properties like DarkReading.com (security), IntelligentEnterprise.com (application architecture), NetworkComputing.com (networking and communications) and PlugintotheCloud.com (cloud computing).  The network also provides focused content for key IT targets, such as CIOs, developers, SMBs and IT Support Managers via InformationWeek Global CIO, Dr. Dobb's, InformationWeek SMB and HDI, as well as vital vertical industries with InformationWeek Financial Services, Government and Healthcare sites.  Content is at the nucleus of our information distribution strategy—IT professionals turn to our experts and communities to stay informed, get advice and research technologies to make strategic business decisions.

About UBM TechWeb (http://www.techweb.ubm.com)

UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology.  Through its core businesses – media solutions, marketing services, and professional information – UBM TechWeb produces the most respected and consumed brands, applications, and services in the technology market.  More than 14.5 million business and technology professionals (CIOs, IT and IT Support managers, Web and digital professionals, software and game developers, government decision makers, and telecom providers) actively participate in UBM TechWeb's communities.  UBM TechWeb brands include: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat, and VoiceCon; large-scale online networks such as InformationWeek, Light Reading, and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology.  UBM TechWeb is part of UBM, a global provider of media and information services for professional B2B communities and markets.

SOURCE UBM TechWeb

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