Indonesia Conversational Commerce Business Intelligence Report 2023: Market is Expected to Grow by 21.9% to Reach $13.1 Billion in 2023 - Forecasts to 2028

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Jan 08, 2024, 18:45 ET

DUBLIN, Jan. 8, 2024 /PRNewswire/ -- The "Indonesia Conversational Commerce Market Intelligence and Future Growth Dynamics Databook - 75+ KPIs on Conversational Commerce Trends by End-Use Sectors, Operational KPIs, Product Offering, and Spend By Application - Q2 2023 Update" report has been added to ResearchAndMarkets.com's offering.

Conversational commerce industry in Indonesia is expected to grow by 21.9% on annual basis to reach US$13.1 billion in 2023.

The conversational commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 19.0% during 2022-2028. The conversational commerce transaction value in the country will increase from US$13.1 billion in 2023 to reach US$31.2 billion by 2028.

This report provides a detailed data centric analysis of conversational commerce industry, covering market opportunities and risks. With over 50+ KPIs at country level, this report provides a comprehensive understanding of conversational commerce market dynamics, market size and forecast, and market share statistics.

Conversational commerce, an approach to e-commerce, is rapidly gaining popularity in Indonesia. The country's increasing internet penetration and booming e-commerce industry make it a prime market for conversational commerce, and over the next five years, the publisher expects to see significant growth in this sector. This increased comfort with digital tools and services has also created a perfect growth environment for the conversational commerce market in Indonesia.

Consumers are increasingly turning to messaging platforms such as WhatsApp to interact with businesses, and companies are responding by investing in these technologies to improve their customer service and support. As a result, the publisher expects to see more businesses adopting conversational commerce solutions over the next five years, which will further drive growth in this Indonesian market. In addition to these factors, Indonesia's innovative startup ecosystem will also aid in the growth of the conversational commerce industry.

Indonesian consumers are more likely to purchase products from retailers who are responsive to chats

Over the last few years, the e-commerce industry has evolved significantly in the Indonesian market. From conventional online shopping channels to Conversational Commerce platforms and conversational commerce, a significant transformation is taking place in the market and this has coincided with changes in consumer behaviour.

According to a report from Facebook and BCG, 94% of the consumers in Indonesia stated that they are more likely to buy products and services from retailers and brands that are responsive to chat. This shows that retailers can drive their revenue and sales growth by incorporating conversational commerce tools into their sales funnel.

As the access to internet and smartphone continues to grow in the Indonesian market, the publisher expects more and more consumers to adopt conversational commerce channels to buy products and services. This will lead to more brands and retailers implementing conversational commerce capabilities into their business model, thereby aiding the growth of the sector from the short to medium-term perspective.

Startups are driving innovation and conversational commerce market growth in Indonesia

With the rise of messaging apps and chatbots, conversational commerce has become an essential part of the e-commerce landscape. As the market continues to grow in Indonesia, firms are seeking innovative solutions to meet the changing needs of customers.

Keyta, a conversational commerce startup, is driving innovation in this space, helping to shape the future of conversational commerce. Smartphones have become an integral part of consumers' daily lives, and they rely on them for various tasks, including communication. Consequently, the firm has developed an innovative solution that is built on smart keyboard technology.

The platform also offers support for invoice creation, transaction management, payment processing, and delivery fulfillment. Keytas can be integrated with different e-commerce platforms, allowing businesses to manage these activities seamlessly, regardless of the platform they use to serve their customers.

From the short to medium-term perspective, the publisher expects more such conversational commerce startups to launch innovative products and services into the Indonesian market. This will also drive the competitive landscape and industry growth over the next three to four years.

Scope

Indonesia Conversational Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators

Transaction Value
Transaction Volume
Average Value Per Transaction

Indonesia Conversational Commerce Industry Market Size and Forecast by Virtual Assistant Type

AI-Based Virtual Assistants
Non-Intelligent Chatbot

Indonesia Conversational Commerce Industry Market Size and Forecast by Virtual Assistant Type

Chatbots
Digital Voice Assistants
OTT Messaging
RCS Messaging

Indonesia Conversational Commerce Industry Market Size and Forecast by Chatbots

Web-Based
App-Based

Indonesia Conversational Commerce Industry Market Size and Forecast by Key Sectors

Retail Shopping
Travel & Hospitality
Online Food Service
Media and Entertainment
Healthcare and Wellness
Financial Services
Technology Products and Services
Other Sectors

Indonesia Conversational Commerce Industry Market Size and Forecast in Key Sectors by Product Offering

Retail Shopping By Chatbots
Travel & Hospitality By Chatbots
Online Food Service By Chatbots
Media and Entertainment By Chatbots
Healthcare and Wellness By Chatbots
Financial Services By Chatbots
Technology Products and Services By Chatbots
Other Sectors By Chatbots
Retail Shopping By Digital Voice Assistants
Travel & Hospitality By Digital Voice Assistants
Online Food Service By Digital Voice Assistants
Media and Entertainment By Digital Voice Assistants
Healthcare and Wellness By Digital Voice Assistants
Financial Services By Digital Voice Assistants
Technology Products and Services By Digital Voice Assistants
Other Sectors By Digital Voice Assistants
Retail Shopping By OTT Messaging
Travel & Hospitality By OTT Messaging
Online Food Service By OTT Messaging
Media and Entertainment By OTT Messaging
Healthcare and Wellness By OTT Messaging
Financial Services By OTT Messaging
Technology Products and Services By OTT Messaging
Other Sectors By OTT Messaging
Retail Shopping By RCS Messaging
Travel & Hospitality By RCS Messaging
Online Food Service By RCS Messaging
Media and Entertainment By RCS Messaging
Healthcare and Wellness By RCS Messaging
Financial Services By RCS Messaging
Technology Products and Services By RCS Messaging
Other Sectors By RCS Messaging

Indonesia Conversational Commerce Industry Market Size and Forecast by Organization Size

Large Enterprise
Medium-Sized Enterprise
Small Enterprise

Indonesia Total Spend on Conversational Commerce Market

Indonesia Conversational Commerce Industry Market Size and Forecast by Spend on Application

Software Application
IT Services
Consulting Services

Indonesia Conversational Commerce Spend on Key Sectors

Retail Shopping
Travel & Hospitality
Online Food Service
Media and Entertainment
Healthcare and Wellness
Financial Services
Technology Products and Services
Other Sectors

For more information about this report visit https://www.researchandmarkets.com/r/px918k

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