Indian Mobile Phone Market Report 2021-2025 - Growing Market Penetration of Smartphones for Large, Addressable Indian Rural and Urban Markets

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Nov 03, 2021, 16:30 ET

DUBLIN, Nov. 3, 2021 /PRNewswire/ -- The "Indian Mobile Phone Growth Opportunities" report has been added to ResearchAndMarkets.com's offering.

The industry report on mobile phones in India offers up-to-date data on the actual market situation by phone type, region, and sales channel. The research includes market data from 2015 to 2025, providing a future outlook for the mobile phone market in India.

This makes the report an invaluable resource for industry executives, marketing, sales and product managers, analysts, and other stakeholders looking for key industry data in readily accessible and clearly presented tables and graphs.

While smartphone demand growth is waning worldwide, the Indian mobile phone market remains underpenetrated and is growing, offering substantial opportunities for every mobile value chain participant. In this report, mobile phones include smartphones and feature phones, with the latter further divided into two categories: simple and smart feature phones. Smartphones have registered fast acceptance in the market, but feature phones still account for half of the total volume sold in the Indian market.

The report finds that new entrants' main focus area is affordable smart feature phones. These phones have lower prices than smartphones yet offer many smartphone functionalities, increasing their attractiveness among budget-conscious consumers.

However, increased consumer preference for smart devices and narrowing price differences drive consistent growth in the smartphone market. Internet penetration is a major factor that boosts smartphone business in rural areas, accounting for 70% of the market share in India.

5G is one of the key disruptive technologies in India's mobile phone market. Although the country does not have any commercial network, mobile phone providers in India launched about 20 5G-enabled devices in 2020.

Almost every alternate phone to be launched in 2021 will be 5G compatible. India is trying to future-proof the 5G segment. By the time trials start, the market will already have several 5G phones, which did not happen in the past for other wireless service generations.

Key Topics Covered:

1. Strategic Imperatives

Why Is It Increasingly Difficult to Grow?
The Strategic Imperative
The Impact of the Top Three Strategic Imperatives on the Indian Mobile Phone Market
Growth Opportunities Fuel the Growth Pipeline Engine

2. Growth Environment

3. Growth Opportunity Analysis

Scope of Analysis
Segmentation by Type
Segmentation by Sales Channel
Segmentation by Region
Key Competitors
Distribution Channels
Key Growth Metrics
Growth Drivers
Growth Driver Analysis
Growth Restraints
Growth Restraint Analysis
Forecast Assumptions
Revenue and Volume Forecast
Revenue and Volume Forecast Analysis
Revenue Forecast by Phone Type
Volume Forecast by Phone Type
Revenue and Volume Forecast Analysis by Phone Type - Smartphone
Revenue and Volume Forecast Analysis by Phone Type - Feature Phone
Revenue Forecast by Sales Channel
Volume Forecast by Sales Channel
Revenue and Volume Forecast Analysis by Sales Channel
Revenue Forecast by Region
Volume Forecast by Region
Revenue and Volume Forecast Analysis by Region
Pricing Trends Discussion
Competitive Environment
Volume Share - Smartphone
Volume Share Analysis - Smartphone
Volume Share - Feature Phone
Volume Share Analysis - Feature Phone
SWOT Analysis of Top Competitors

4. Growth Opportunity Analysis - Feature Phones

Key Growth Metrics
Revenue Forecast
Volume Forecast
Revenue and Volume Forecast Analysis
Revenue Forecast by Sales Channel
Volume Forecast by Sales Channel
Revenue and Volume Forecast Analysis by Sales Channel
Revenue Forecast by Region
Volume Forecast by Region
Revenue and Volume Forecast Analysis by Region

5. Growth Opportunity Analysis - Smartphones

Key Growth Metrics
Revenue Forecast
Volume Forecast
Revenue and Volume Forecast Analysis
Revenue Forecast by Sales Channel
Volume Forecast by Sales Channel
Revenue and Volume Forecast Analysis by Sales Channel
Revenue Forecast by Region
Volume Forecast by Region
Revenue and Volume Forecast Analysis by Region

6. Mega Trends

Mega Trends Impact
Mega Trends Impact Analysis

7. Growth Opportunity Universe

Growth Opportunity 1 - Higher Demand for Phones with Advanced Features
Growth Opportunity 2 - Rising Downloads of Shopping, Entertainment, and Lifestyle Applications
Growth Opportunity 3 - Contract Manufacturing for OEMs with Manufacturing Setups
Growth Opportunity 4 - Growing Market Penetration of Smartphones for Large, Addressable Indian Rural and Urban Markets
Growth Opportunity 5 - Strong Export Market Emphasis to Establish a Global Footprint
Strategic Imperatives for Success and Growth

8. Next Steps

For more information about this report visit https://www.researchandmarkets.com/r/c41ltr

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