Independent Research Firm Cites Ugam in New Report on Insights Service Providers
Ugam Listed as a Vertical Specialist in Report's Vendor Landscape
NEW YORK, June 14, 2016 /PRNewswire/ -- Ugam, a global leader in managed analytics, today announced that it was included in Forrester's Vendor Landscape: Insights Service Providers report by Jennifer Belissent, Ph.D. in May 2016. The report provides guidance for application development and delivery (AD&D) professionals as they determine which providers best suit their business needs and contexts in an emerging insights marketplace.
"Just a few years ago, companies were drowning in data while starving for insights," wrote Belissent. "Today, insights have become an accessible resource too. Yet in the nascent insights market, AD&D professionals face a jungle filled with unknown dangers and strange creatures."
As decision-makers need insights faster than technology teams can deliver, Ugam believes this report illustrates how AD&D professionals best choose a long-term, strategic partner in a vast and diverse insights service provider arena. For this report, Forrester interviewed 50 vendors, services and user companies including Ugam. The report also covers functional specialists, data providers and software vendors, and Ugam was one of seven vertical specialists which offered service provider insights.
"Harvesting insights from data has been a topic of on-going discussion for several years. However, delivering meaningful insights that truly support impactful decisions is still hard to accomplish," said Ugam CEO, Sunil Mirani. "In order to uncover insights that matter, enterprises need to effectively deploy deep domain expertise, analytics and technology. Through a proprietary big data platform combined with unique data assets, domain expertise, and analytics, Ugam continues to deliver meaningful insights that aid business professionals in making impactful decisions."
About Ugam
Ugam is a global leader in managed analytics that helps retailers, brands and market research firms transform big data into valuable insights. The company's unique managed services offering combines a proprietary big data technology platform with deep domain knowledge and analytics expertise to empower clients to make decisions that improve their business. For retailers, online marketplaces and brands, Ugam supports better merchandising, marketing and channel management decisions through the use of analytics. For market research firms and insight-based consultancies, Ugam offers a portfolio of solutions including end-to-end research operations, technology transitioning support, and data warehousing, visualization and reporting that enables them to better serve their clients. Five of the top 10 U.S. retailers, many of the world's largest brands and online marketplaces, and 13 of the top 25 market research firms work with Ugam because of its ability to deliver high-quality insights with unmatched customer experience. www.ugamsolutions.com
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