Incorporating Discussion Groups into Digital PR Strategy

NEW YORK, Aug. 31, 2011 /PRNewswire/ -- Any good digital public relations strategy incorporates social media, but most overlook an important source of market intelligence and access to enthusiasts – the internet discussion group.   Millions of people flock to forums to discuss niche interests and business problems.  Today on the Beyond PR blog, we outline the opportunities these groups provide and we offer some tips to help you start incorporating these groups into your PR strategy.

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Read the full story here: http://blog.prnewswire.com/2011/08/31/forums-virtual-focus-groups-for-communicators-tips/

The Beyond PR blog highlights communications tactics and trends in public relations, investor relations, social media, SEO and content marketing.  

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