Incentive Increased to $75 for Xcel Energy's Refrigerator Recycling Program

ROSWELL, N.M., March 16, 2011 /PRNewswire/ -- Xcel Energy residential electric customers in New Mexico with old, inefficient secondary refrigerators can now receive $75 to participate in the already established Refrigerator Recycling Program—an increase of $25 from the usual incentive.

The program, administered by Appliance Recycling Centers of America Inc. (ARCA), enables customers to have their spare, working refrigerators picked up free of charge and properly recycled. The recycling incentive is automatically mailed within three to four weeks after pickup.

"We are extremely pleased to offer an added incentive for the program," said Emily Pearl, Xcel Energy program manager.  "We want to make it easy for our customers to help the environment and save money, and we hope the added incentive will be beneficial."

For more information about Xcel Energy's Refrigerator Recycling Program, please visit ResponsibleByNature.com/Fridge or call (866) 552-8755. The program is scheduled to run through Dec. 31.

About Xcel Energy

Xcel Energy (NYSE: XEL) is a major U.S. electricity and natural gas company that provides a comprehensive portfolio of energy-related products and services to 3.4 million electricity customers and 1.9 million natural gas customers through its regulated operating companies in eight Western and Midwestern states. Company headquarters are located in Minneapolis. More information is available at xcelenergy.com.

About ARCA

ARCA (ARCAInc.com), one of the nation's largest recyclers of major household appliances for the energy conservation programs of electric utilities, currently provides services for 179 utility programs in the United States and Canada. Toxic chemicals and environmentally harmful materials such as ozone-depleting refrigerants, PCBs, mercury and oil are carefully recovered in the appliance decommissioning process for destruction or disposal, preventing them from contaminating soil, air and water resources.

SOURCE Appliance Recycling Centers of America

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