iN2L Engages Amendola Communications to Elevate Social Media Presence

New program designed to raise awareness of senior-friendly computing

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Nov 20, 2014, 05:23 ET

SCOTTSDALE, Ariz., Nov. 20, 2014 /PRNewswire/ -- Amendola Communications, a nationally recognized and award-winning public relations and marketing firm specializing in healthcare and health information technology (HIT), has been selected to launch a new social media program for It's Never 2 Late (iN2L).

Based in Centennial, Colo., iN2L is a pioneer and market leader of adaptive computer systems designed to enhance quality of life for residents in senior living communities. Amendola Communications has designed a program to help iN2L effectively use social media channels to raise awareness of iN2L's technology, proven effective as an engagement tool for anyone, regardless of physical and cognitive disabilities.

"I had the pleasure of working with the Amendola team on a few choice projects last summer and it became apparent early on that these are PR and marketing pros who can be trusted guides," said Jack York, CEO, iN2L. "Communication is at the heart of everything we do and is something we take very seriously. As a technology company ourselves, we value AC's expertise and relationships in the healthcare and tech space."

"While most technology companies focus on the younger, tech-savvy generation, for 15 years iN2L has been driven to improve the cognitive function, memory and quality of life for older adults in assisted living facilities and nursing homes," said Jodi Amendola, CEO and co-founder of Amendola Communications. "We look forward to helping iN2L spread the word about their senior-friendly solutions that allow older adults to stay connected to their families, hobbies and interests."

About iN2L
Founded in 1999, iN2L is dedicated to making technology and the Internet accessible and enjoyable for older adults — regardless of physical or cognitive limitations. A proprietary combination of adaptive hardware, software and content delivers a person-centered experience that engages, empowers and inspires. The engagement tools developed for older adults are currently used in 1500+ communities across all 50 states, Canada, Australia and Northern Ireland. The company is located in Centennial, Colo. For more information, visit www.iN2L.com.

About Amendola Communications
Amendola Communications is a full-service, national public relations, social media and marketing communications firm serving the healthcare, healthcare IT, long-term care, pharmaceutical, and high tech industries. AC's award-winning PR pros combine creativity, a strategic approach and tactical excellence to implement targeted programs that contribute to clients' bottom-line success. Their deep industry knowledge and long-standing media, blogger and analyst relationships enable them to position clients as thought leaders and differentiate them from the competition. For more information, visit www.acmarketingpr.com, follow them on Twitter, LinkedIn or Facebook.

Media Contact
Marcia Rhodes
Amendola Communications
Ph: (480) 664-8412, ext. 15
Email: [email protected]

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SOURCE Amendola Communications