IGT Wins 100 Percent Slot Floor Share and System Installations at Grey Rock Entertainment & Casino
LAS VEGAS, Feb. 11, 2015 /PRNewswire/ -- Global gaming entertainment leader IGT (NYSE: IGT) has secured an impressive 100 percent slot floor share and an inclusive systems deal at Grey Rock Entertainment & Casino in New Brunswick, Canada. Slated to open this month, Grey Rock will boast a slot floor comprised of 100 of IGT's industry-leading slot machines and a comprehensive suite of IGT's casino management systems and tournament technology.
IGT's deal with Grey Rock includes the installation of IGT's full Advantage® System suite, including Machine Accounting and Patron Management, tools designed to help Grey Rock filter player data and improve casino floor efficiencies. Grey Rock will also deploy two of IGT's most esteemed systems products, sbX Floor Manager and sbX Analytics. Both sbX Floor Manager and sbX Analytics enable Grey Rock to maximize player excitement and access casino floor performance data in real time. Players at Grey Rock will enjoy IGT's Service Window, an in-screen window that delivers personalized marketing promotions, bonus options and a convenient portal for patrons to order beverages, make dinner reservations and more. Grey Rock has also taken on IGT's Tournament Manager, the industry's leading tournament technology available for both slot and video poker tournaments.
"We are very proud to partner with Grey Rock and leverage our experience and game library to help them build the most exciting gaming destination in the region," said David Flinn, IGT Canada Executive Director and General Manager. "By taking both IGT games and systems, Grey Rock is uniquely positioned for success; they have the tools they need to run a smart casino business and the flexibility they need to cultivate floor-wide excitement for their patrons."
"We are creating the most modern casino experience in the area and IGT games and systems are the backbone of that vision," said John Bernard, Grey Rock Entertainment & Casino Owner. "IGT is known for delivering exceptional products and creating the most impressive game library in the world. For Grey Rock to be a world-class destination, it's imperative that we partner with world-class providers such as IGT."
For more information on IGT please visit IGT.com or visit IGT on Facebook at facebook.com/IGT, or follow us on Twitter, twitter.com/IGTnews. Join the conversation at #IGTBlue.
IGT Resources:
- Like us on Facebook
- Play DoubleDown Casino Games
- Like DoubleDown Casino on Facebook
- Follow us on Twitter
- View IGT's YouTube Channel
About IGT
International Game Technology (NYSE: IGT) is a global leader in casino gaming entertainment and continues to transform the industry by translating casino player experiences to social, mobile and interactive environments for markets around the world. IGT's acquisition of DoubleDown Interactive provides engaging social casino style entertainment to approximately 5 million players monthly. More information about IGT is available at IGT.com or connect with IGT at @IGTNews or facebook.com/IGT. Anyone can play at the DoubleDown Casino by visiting http://apps.facebook.com/doubledowncasino or doubledowncasino.com.
Contact:
Cherryl Kaopua
IGT Public Relations
1-702-669-7706
[email protected]
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SOURCE IGT
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