ICMA-RC to Utilize Facebook Live During its America Saves Week Campaign

WASHINGTON, Feb. 26, 2018 /PRNewswire/ -- ICMA-RC is once again participating in America Saves Week, which will take place February 26-March 3, 2018. The goal of this annual, week-long campaign is to promote good savings habits and encourage Americans to create or evaluate their savings goals.

For this year's campaign, ICMA-RC's financial planning professionals will host a Facebook Live panel discussion on March 1, 2018, at 2 P.M. EST.  The panelists will offer tips on making smarter spending and saving decisions, as well as answer questions from the audience.

"This year we are thrilled to be adding a live panel discussion to our America Saves Week campaign," said Alex Hannah, Managing Vice President, Marketing and Communications. "At ICMA-RC, we know that many public sector workers are not desk-facing and we hope that using Facebook Live will allow our participants to join in on our America Saves discussion wherever they may be using the device of their choosing or watch it at a later time – however is convenient."

ICMA-RC also plans to promote an America Saves resource (www.icmarc.org/AmericaSaves), created specifically for the week. The website will feature a new easy-to-use budget calculator to help public sector employees get control of their monthly living expenses. The site also contains educational resources, including daily tips that focus on responsible spending and ways to save.

For more information, visit www.icmarc.org/AmericaSaves.

About America Saves Week

America Saves Week is coordinated by America Saves and the America Savings Education Council. The Week is an annual opportunity for organizations to promote good savings behavior and a chance for individuals to assess their own saving status. Learn more at AmericaSavesWeek.org.

About ICMA-RC

Founded in 1972, ICMA-RC is a non-profit  financial services corporation with approximately $54 billion in assets under management and administration (as of December 31, 2017), and is focused on providing retirement plans and related services for over a million public sector participant accounts. ICMA-RC's mission is to lessen the burdens of local and state government by helping public sector employees build retirement security. The organization's mission is delivered through its RealizeRetirement® approach in which ICMA-RC representatives actively engage participants in their retirement programs, help them build their asset base, and help them realize their retirement goals through a comprehensive retirement planning strategy. For more information, visit www.icmarc.org or follow ICMA-RC on Facebook, LinkedIn and Twitter.

SOURCE ICMA-RC

Related Links

http://www.icmarc.org