Hyundai's New Veloster Becomes Second Model Equipped With Blue Link®, Powered by Telematics Provider ATX

DETROIT, Jan. 11, 2011 /PRNewswire/ -- Hyundai Motor America yesterday announced that its new, cutting-edge Veloster three-door coupe would join its popular Sonata sedan as the first vehicles in its lineup to come standard-equipped later this year with a broad package of telematics services provided by ATX Group (ATX).

(Logo:  http://photos.prnewswire.com/prnh/20090303/ATXLOGO)

ATX is a leading developer and integrator of customized, private-labeled connected vehicle (also known as telematics) services, including adaptive, voice recognition interfaces with drivers, to global automobile manufacturers,

Hyundai's announcement that Veloster would come equipped with Blue Link® was part of the new model's market introduction at the North American International Auto Show in Detroit. Blue Link was unveiled last week at the 2011 International CES (Consumer Electronics Show) in Las Vegas and eventually will become standard on all Hyundai models.

Blue Link combines safety, service and infotainment into a complete package of over 30 different services that ATX integrates into the vehicle to give drivers a simplified user experience designed to minimize the potential for distracted driving.  The system also combines the best of in-vehicle telematics systems with Web and smartphone interfaces, enabled by ATX's advanced telematics platform. The flexible architecture of the ATX platform supports multi-modal interfaces for vehicle owners, enables customized solutions for global telematics programs.  With this unique platform, ATX is able to provide automotive manufacturers with turnkey, connected vehicle solutions that include working with open protocols, and managing wireless accounts, service and content integration, and customer relationship management.

Note:  Blue Link® is a registered trademark of Hyundai Motor America Corporation

ABOUT ATX:

With operations in Dallas-Fort Worth, Texas and offices in Düsseldorf, Germany and Paris, France, ATX (www.atxg.com) is one of the world's leading providers of connected vehicle services to global automobile manufacturers. ATX services, among the first to be launched in the consumer vehicle market in 1996, are provided to vehicle owners through the brand names of its customers. Services by ATX provide enhanced safety, security and driving convenience to vehicle owners. ATX also helps automobile manufacturers and their affiliated dealerships use telematics data and multiple customer contact channels to reduce costs, enhance vehicle servicing, and more closely manage customer relationships and contacts with the vehicle through its lifetime.

ATX is a division of Cross Country Automotive Services (www.crosscountry-auto.com), a leading provider of roadside assistance programs in the U.S. on behalf of global automobile manufacturers, and U.S. insurance carriers. Cross Country provides solutions for the nearly 6 million roadside service events experienced by their consumers each year.  In addition, Cross Country provides accident scene management, vehicle release management and total loss screening services for insurance carriers, and customer care services for a number of automotive manufacturers.

SOURCE ATX Group

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