Hydration With A Purpose: Introducing d.stil, A Functional and Stylish Hydration Brand
d.stil Joins the Filament Family Of Brands and Partners with Water.org to Encourage Consumers To Give Back With Every Bottle
SEATTLE, May 4, 2017 /PRNewswire/ -- Today, Filament Brands (parent company of Rabbit, Chef'n, Taylor, Salter and Springfield) is proud to announce the launch of d.stil, a new hydration brand comprised of functional and stylish water bottles and thermal beverage containers now available for purchase at Target – online and in stores. Designed and engineered by the team behind Chef'n, a Seattle-based company with more than 30 years of product design excellence, d.stil offers a collection designed with a unique combination of colors, materials and finishes. d.stil is purpose-driven and empowers consumers to look good and give back with every sip through a partnership with Water.org.
Together with Water.org, an international non-profit organization founded by Gary White and Matt Damon, d.stil strives to empower people by providing access to water and sanitation solutions. d.stil is on a mission to spark change, having already donated to help 400 people with access to safe water since launching the partnership. Today, over 663 million people do not have access to safe water and together, with Water.org, d.stil hopes to help end the global water crisis.
"Water.org is thankful for the support of d.stil. Donations from d.stil will help empower families around the world with access to safe water and sanitation," says Jennifer Schorsch, President, Water.org."We are honored to have such great supporters taking action to change lives with safe water."
d.stil's initial product offering launches at Target stores nationwide and consists of three distinct collections, including the Pinch & Carry Water Bottle, Straw Top Bottle and Pop Top Tumbler. The Pinch & Carry Water Bottle comes in stainless steel ($19.99) and BPA-free Tritan plastic ($14.99), holds 28 ounces, includes a convenient carrying strap and features a large mouth opening for citrus infusion. The Straw Top Bottle (available in June) features a discreet and innovative pop up lid, foldaway straw, and silicone grip ($17.99-24.99). The Pop Top Tumbler includes a spill-proof locking lid and double walled thermal body suitable for hot and cold drinks ($17.99-24.99).
"Our goal in creating d.stil is to curate a fashion-forward collection that fits into a consumer's active, socially conscious lifestyle," says Brighid Brady, Brand Manager of d.stil. "In working with Water.org, we are able to partner with an internationally recognized organization to empower families around the world with access to safe water and sanitation, while helping to fulfill our mission – hydration with a purpose."
To learn how you can get involved in solving the global water crisis, visit Water.org. Follow d.stil on Instagram and Facebook, and visit drinkdstil.com for more information.
About d.stil: d.stil is a new line of active, reusable water bottles and thermal containers designed with fashion, function, and philanthropy in mind. Developed by Seattle-based Chef'n, each d.stil bottle combines specially-curated finishes and materials with convenient, on-the-go use. Each purchase supports Water.org's important mission to provide people around the world with access to safe water and sanitation. For more information surrounding d.stil, please visit www.drinkdstil.com.
About Filament: Filament is a category leader and innovator in the housewares industry. Brands under the Filament banner include: Rabbit, RBT, Mako, Chef'n, VIBE by Chef'n, Taylor Kitchen, Taylor Bath, Taylor Weather, EatSmart, Springfield and Salter. Filament brands have wide distribution and are sold all over the world. Retailers and consumers look to Filament brands to deliver innovative solutions in, and around the home. Filament evokes a vibrant, smart, aligned team steeped in history and pushing the boundaries of ingenuity. An inspired group of people and products produced by a unified spark to do better. For additional information, please visit www.filamentbrands.com
About Water.org: For more than 25 years, Water.org has been at the forefront of developing and delivering solutions to the global water crisis. Founded by Gary White and Matt Damon, Water.org pioneers market-driven financial solutions to ensure all people have access to safe water and sanitation – giving women hope, children health and communities a future. To date, Water.org has positively transformed the lives of more than six million people around the world. Learn more at http://water.org and www.facebook.com/water.
Media Contact:
Alyssa Ciambriello, Lippe Taylor
Liz Rigolosi, Lippe Taylor
212.598.4400
SOURCE Filament
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