Hundreds of Thousands of Hot New Toys and Games Unveiled at Largest Toy Show in Western Hemisphere

NEW YORK, Feb. 14, 2015 /PRNewswire/ -- The equivalent of more than seven football fields filled with brand-new toys and games were unveiled in New York City this morning at the 112^th North American International Toy Fair – the Western Hemisphere's largest and most important toy show – taking place February 14-17, 2015 at the Jacob K. Javits Convention Center.

Owned and operated by the U.S. Toy Industry Association (TIA), Toy Fair opened its doors to more than 30,000 registered global play professionals who are in town this week to explore a record-breaking 422,000+ net square feet of exhibit space filled with hundreds of thousands of toys, games and youth entertainment products – most of which will be appearing in stores now through the holiday shopping season.

"Toy Fair is a magical playground brimming with the hottest new creative and skill-building toys and games," said Marian Bossard, TIA SVP of global market events. "Nearly 1,100 exhibiting toy manufacturers, importers and sales agents are on-site to showcase their latest product lines, innovative inventions, and beloved brands in front of 13,000 buyers from close to 100 countries. It's a not-to-be-missed play date for everyone with a stake in the global toy industry!"

Toy Fair opened at 9 a.m. with a ribbon-cutting ceremony hosted by TIA and leaders from the international toy community, kicking off four days of buying and selling, trend-spotting, networking and more. World-class educational sessions and special events will be held throughout Toy Fair, including a toy trends briefing for media and buyers; licensing-focused seminars; toy safety and compliance forums for manufacturers and retailers; global trade and market expansion research presentations; workshops for inventors and designers; and much more. A full schedule of events occurring at the show can be found at www.ToyFairNY.com.

From "top in tech" playthings to customizable toys that epitomize the "maker movement," Toy Fair will feature a range of trending products that help children build important lifelong skills. Media, buyers and attendees from all corners of the play industry will get a chance to preview – and play with – this year's coolest new toys before they hit store shelves. 

"Some of the most popular toys in the world were first shown at Toy Fair – from Barbie to Mr. Potato Head. We can't wait to see the next hit toys and games at Toy Fair '15!" added Bossard.

Registration is mandatory for access to Toy Fair 2015; verification of media and buyer credentials is required. Sign up on-site during show hours.  Those who can't make it to the show can follow Toy Fair on Twitter (#TFNY) and visit the Toy Fair Online Press Room and TIA's Facebook page for up-to-the-minute show information.

About the North American International Toy Fair    (www.ToyFairNY.com)

Toy Fair is an annual event that is owned and operated by the Toy Industry Association (TIA). The show brings together more than 1,000 exhibiting manufacturers, distributors, importers and sales agents to showcase hundreds of thousands of toy and youth entertainment products to 7,000+ unique retail outlets from 100 countries.

About the Toy Industry Association (TIA)    (www.ToyAssociation.org and www.ToyInfo.org)

TIA is the not-for-profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages, representing more than 750 companies who account for approximately 90% of domestic toy sales. TIA is the owner and operator of the North American International Toy Fair and Fall Toy Preview. Toy safety is the number one priority for the toy industry; TIA has a long history of leadership in toy safety and works with government, consumers and industry on ongoing programs to ensure safe and fun play.

SOURCE Toy Industry Association

Related Links

http://www.toyfairny.com