How to Use Creative Real Estate Marketing Ideas to Win Customers
New OnCourse Learning guide showcases traditional and out-of-the-box marketing methods
BROOKFIELD, Wis., July 6, 2017 /PRNewswire/ -- The newly released Digital Resource Guide to Real Estate Marketing Strategies produced by OnCourse Learning Real Estate provides proven tactics and strategies agents can use to engage with current and past clients, as well as win new ones.
"The new guide provides real estate agents, brokers, appraisers and home inspectors insight into branding, engaging content, use of social media and digital marketing from some of the top talent around the country," said Brian Sholly, executive vice president of real estate at OnCourse Learning. "We tapped sources to author articles on their marketing successes, and interviewed others for insight on real estate marketing best practices."
Real estate marketing strategies
The guide serves as a resource, covering 15 relevant topics that include some out-of-the box ideas on selling homes in high-tourist areas such as Orlando and Las Vegas, creating a slogan that clients won't soon forget and capturing the luxury market. Among the articles included in the guide are the following topics:
- Q & A with David Marine
- Coldwell Banker's senior vice president of marketing shares advice on how to build a winning marketing plan.
- Marketing to first-time home buyers
- This article and infographic offer tips for marketing to this growing demographic.
- Social media-based marketing plans
- Ron Feir, who describes himself as the No. 1 Ranked Realtor on Earth based on social media engagement by Mondinion.com, details his social media marketing plan.
- Commercial real estate branding
- OnCourse Learning's own Richard Gallegos, DREI, CDEI, education manager for real estate, offers his take on creating brand recognition in commercial real estate.
- Including cultural sensitivity in your marketing plan
- In today's diverse cultural climate, creating a marketing plan that caters to cultural sensitivities is key.
Other real estate resources
Check out all of the other OnCourse Learning Real Estate assets available, including a Data Analytics in Real Estate Guide that provides 18 pieces of original content. This guide shares information on how to maximize big data's potential.
OnCourse Learning Real Estate is a trusted source of training, licensing and continuing education. It has helped more than 650,000 real estate, appraisal and home inspection professionals begin and advance their careers through a blend of e-learning, instructor-led courses and textbooks. To learn more, please contact 800-532-7649, visit http://www.OnCourseLearning.com/real-estate, or follow us on Facebook and Twitter.
For media inquiries, contact:
Deborah Filipek, Media Relations Manager
847-908-8017
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About OnCourse Learning
OnCourse Learning delivers licensure, regulatory and compliance education solutions throughout the nation's leading industries including financial services, healthcare and real estate. Through trusted industry expertise, compliance management and technology solutions, OnCourse Learning focuses on advancing the e-learning environment for individuals and businesses to help to build new careers, empower employees through knowledge and identify efficiencies in corporate training management. OnCourse Learning offers a full suite of educational products including state and federally approved prelicensing and continuing education programs, accredited course content, exam prep tools, publications, e-books, events and a sophisticated and customizable learning management system and course-authoring tool. To learn more, visit OnCourseLearning.com.
SOURCE OnCourse Learning
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