Hot Wheels Camaro Convertible Giveaway Highlights Chevrolet's LA Auto Show Exhibit

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Nov 17, 2010, 03:00 ET

LOS ANGELES, Nov. 17, 2010 /PRNewswire/ -- Kids of all ages will discover fun at Chevrolet's exhibit at the Greater Los Angeles Auto Show, including a giveaway of limited edition Hot Wheels Camaro Convertible model cars. Chevy will offer free Hot Wheels Camaro Convertibles each day of the show, which runs from Nov. 19-28 at the LA Convention Center.

El Segundo-based Hot Wheels created the collectible Camaro Convertible especially for LA Auto Show visitors, celebrating the world premiere of the 2011 Camaro Convertible. Giveaways of the Hot Wheels Camaro Convertible will occur periodically throughout each day, and visitors should check with the representatives in the exhibit for details Supplies are limited.

"Camaro and Hot Wheels are a natural fit, bringing smiles to the faces of car enthusiasts of all ages," said Chris Perry, vice president of Chevrolet marketing. "With the real Camaro Convertible making its debut in Los Angeles, Hot Wheels and Chevrolet will let thousands of Southern Californians take home a pocket-sized Camaro."

In addition to the exclusive Hot Wheels giveaway, Chevrolet will feature several interactive and high-tech activities for show goers. The exhibit will include the chance for gamers to play Kinect Joyride, featuring the all-new Chevy Volt on the new Kinect gaming system for Xbox 360. Kinect uses motion-sensing technology that responds to body movements and gestures, eliminating the need for a hand-held controller. The Volt is Chevrolet's breakthrough extended-range electric vehicle, which goes on sale in Los Angeles this month.

The Chevy exhibit will also feature the Camaro Convertible in a high-tech digital photo booth, where visitors can get a motion-capture image of themselves interacting with the car, and immediately upload it to social networks like Facebook and Twitter.

The Camaro Convertible will arrive in Chevrolet showrooms in February 2011.

About Chevrolet

Chevrolet is a global automotive brand, with annual sales of about 3.5 million vehicles in more than 130 countries. Chevrolet provides consumers with fuel-efficient, safe and reliable vehicles that deliver high quality, expressive design, spirited performance and value. In the U.S., the Chevrolet portfolio includes: iconic performance cars, such as Corvette and Camaro; dependable, long lasting pickups and SUVs, such as Silverado and Suburban; and award-winning passenger cars and crossovers, such as Malibu, Equinox and Traverse. Chevrolet also offers "gas-friendly" solutions, such as the upcoming 2011 Chevrolet Cruze Eco model that gets an EPA-estimated 42 mpg highway, and 2011 Chevrolet Volt that will offer 25-50 miles of electric driving and an additional 310 miles of extended range with the onboard generator (based on GM testing). Most new Chevrolet models offer OnStar safety, security, and convenience technologies including OnStar Hands-Free Calling, Automatic Crash Response, and Stolen Vehicle Slowdown. More information regarding Chevrolet models, fuel solutions, and OnStar availability can be found at www.chevrolet.com.

SOURCE General Motors