Horiyoshi Worldwide Opens Flagship Retail Store in London

LOS ANGELES, Oct. 25, 2011 /PRNewswire/ - Horiyoshi Worldwide, Inc. (OTCBB:HHWW.ob - News) is pleased to announce the opening of the company's first Horiyoshi branded retail store located at 19 Connaught Street in London, UK.  The new store carries a complete range of women's and men's clothing and accessories and is designed to be a focal point of its growing international presence.  The store's design is meant to capture the delicate balance between the company's trend setting fashions and counter culture appeal which is the essence of the Horiyoshi brand.  The new Horiyoshi store serves as a model for the development of additional stores in locations that management feels are strategic to the evolution of Horiyoshi Worldwide. 

Images of the store and additional information can be found on the Horiyoshi website www.horiyoshi-thethird.com.

Mitsuo Kojima, President of Horiyoshi Worldwide, Inc. said this about the new store opening, "We are extremely pleased with the look and feel of our new store and have dedicated a great deal of thought to how the location integrates into our overall vision for the brand.  We feel the location serves as an inflection point that offers close proximity to European fashion centers, which are influential in our design process, while also allowing us to exploit the high level of brand recognition we have in the UK.   As I have stated in the past our goal is to expand our base in Europe, build our presence in the United States and introduce the brand to the many markets we have targeted in Asia.  We are committed to implementing this strategy and the new store in London is an integral part of the plan". 

Dawn Green, Commercial Director of Horiyoshi Worldwide, Inc. had this to say about the new Horiyoshi retail store, "I am personally gratified to have been an important member of the team that created our first retail store.  My close colleagues and I were in a unique position to appreciate the importance of the UK and Europe to Horiyoshi while understanding the imagery and feel that would resonate with the public.  I believe this store has the opportunity to capture the imagination of the public and will serve not only as a model for additional stores but can be copied in any retail setting.  We have seen great enthusiasm regarding our new location and everyone is excited about the development of the Horiyoshi brand". 

About Horiyoshi Worldwide Inc.

Horiyoshi Worldwide Inc., designs, manufactures, and markets Horiyoshi the Third - a luxury clothing and accessories product line based on the artistry of World renowned Japanese Tattoo Artist, Yoshihito Nakano (Horiyoshi III). The Company is rapidly expanding its distribution platform and its products are being marketed worldwide.  The Horiyoshi the Third Collection has been featured in leading fashion publications such as the New York Times, Vogue, Harper's Bazaar, Marie Claire, Stylist Magazine, You Magazine, International Herald Tribune, Tatler Magazine, the Los Angeles Times, Anotherman Magazine, and Style.com.

Forward-Looking Statements

This news release contains "forward-looking statements," as that term is defined in Section 27A of the United States Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.  Statements in this press release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future.  Actual results could differ from those projected in any forward-looking statements due to numerous factors.  Such factors include, among others, HHWW's ability to design and manufacture its products, the ability of the products to gain market acceptance, and the difficulties faced by an early stage retail fashion company in the competitive retail fashion industry.  These forward-looking statements are made as of the date of this news release, and the Company assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements.  Although the Company believes that the beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that such beliefs, plans, expectations or intentions will prove to be accurate.  Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the Company's recent current reports on Form 8-K, our annual report on Form 10-K, our quarterly reports on Form 10-Q, and other periodic and current reports filed from time to time with the Securities and Exchange Commission.

SOURCE Horiyoshi Worldwide Inc.

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