Homeland Security Solutions Unveils New Market Analysis Program (M.A.P.)
WASHINGTON, Feb. 27, 2014 /PRNewswire/ -- Homeland Security Solutions, a mission-driven global consulting firm providing strategic services in homeland security, cybersecurity, emergency and risk management, and financial advisory, capitalization and commercialization to public and private sector clients, announced today the rollout of its new Market Analysis Program (M.A.P.). Part of the firm's Financial and Technology Services, the M.A.P. provides real-time, intelligence-driven market analysis for technology developers, manufacturers, integrators, and investment and law firms. There are two unique aspects about the program that differentiate it from any other offering in this arena. First, Homeland Security Solutions utilizes a national team of current and former critical infrastructure experts and federal, state and local first responders – the end-users of these products or services – to do the analysis and determine the true value of the offering in the homeland security enterprise. The second, is the proprietary M.A.P. Matrix™ process that enables the firm's analysts to gain an unprecedented view of the market.
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According to Homeland Security Solutions President Bradley C. Schreiber, "The M.A.P. takes a very different approach to how we evaluate technologies and services for use in the homeland security enterprise by having actual end-users evaluate the offering from all angles and, if necessary, all sectors. This never before taken approach will give our clients the most accurate intelligence possible."
The M.A.P. review process takes approximately 30 days to complete and is being offered in several options designed to best meet a client's specific needs. It is intended to serve two constituencies. The first is small and mid-sized technology developers interested in a self-evaluation that can be used when seeking additional funding, developing an enhanced business strategy, or exploring new business relationships. The second is entities engaging in due diligence reviews of a company or product – such as integrators or other interested companies, manufacturers, and investment or law firms.
Schreiber, a former senior advisor with the U.S. Department of Homeland Security, noted that, "Since it was created in 2002, the homeland security enterprise has consisted of a disparate group of end-users, each of whom has continued to purchase products and services specifically designed for its own utilization. This has created an incredibly fractured market which, in turn, creates challenges for companies wanting to develop and commercialize products in the homeland security market. By providing critical, hyper-accurate intelligence about what both government agencies and the private sector actually use and are looking to acquire, we can help a business develop successful products and succeed by effectively meeting the market's needs."
For additional information about the MAP, contact: Homeland Security Solutions at: 202.683.2005 or visit: www.homelandcg.com
SOURCE Homeland Security Solutions
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