Holy Smoke! It's Homesick's Limited Edition Backyard BBQ Candle With Budweiser

Add sizzle to your summer and relive your favorite memories from the season all year long

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Aug 12, 2021, 09:00 ET

NEW YORK, Aug. 12, 2021 /PRNewswire/ -- Introducing the new Homesick x Budweiser Backyard BBQ candle, a limited-edition ode to your favorite summer pastime.

Backyard BBQ celebrates that perfect American pairing - food straight from the grill, and an ice-cold Bud with friends. The result is a musky scent with notes of allspice, barley, and smoke that immediately transports you to time spent kicking back with friends, a plate loaded up with barbecue, and a Budweiser straight from the cooler as afternoon turns to dusk. Summer never smelled so good.

This product is intended for purchase by persons of legal drinking age.

Budweiser, an American-style lager, was introduced in 1876 when company founder Adolphus Busch set out to create the United States’ first truly national beer brand – brewed to be universally popular and transcend regional tastes.

"We love capturing the moments that matter most through scent, so we had a blast working with Budweiser on this collaboration," said Lauren Lamagna, General Manager at Homesick. "So many of our favorite summer memories involve BBQ and Bud, meaning we had a ton of personal experience to draw on creating these candles. We hope the fans love them as much as we do."

Homesick x Budweiser Backyard BBQ candle is available at Homesick for $34 MSRP.

For an additional $15, customers can print a personalized message on the candle's jar to share special summer memories with friends and family all year long.

About Homesick
Founded in 2016, Homesick is a home fragrance and lifestyle brand that creates authentic, hand-poured products that draw on the power of scent to evoke treasured memories of people, places, and moments. Each fragrance is extensively researched and developed by our team of storytellers, perfume chemists, and chandlers in collaboration with passionate communities. Made from a natural soy wax blend with premium cotton wicks and custom fragrance oils, our candles are non-toxic and contain no lead, plastics, paraben, petroleum or phthalates. To learn more, please visit homesick.com.

Homesick is part of Win Brands Group (Win), a leading owner of product-focused, consumer brands that deliver happiness and incredible experiences to their customers. In addition to Homesick, Win's current portfolio includes the likes of QALO (silicone wedding rings and accessories) and Gravity (the original weighted blanket).

About Budweiser
Budweiser, an American-style lager, was introduced in 1876 when company founder Adolphus Busch set out to create the United States' first truly national beer brand – brewed to be universally popular and transcend regional tastes. Each batch of Budweiser stays true to the same family recipe used by five generations of Busch family brewmasters. Budweiser is a medium-bodied, flavorful, crisp and pure beer with blended layers of premium American and European hop aromas, brewed for the perfect balance of flavor and refreshment. Budweiser is made using time-honored methods including "kraeusening" for natural carbonation and Beechwood aging, which results in unparalleled balance and character.

About Anheuser-Busch
For more than 160 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants, and have more than 19,000 colleagues across the United States. We are home to several of America's most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, Twitter, Facebook and Instagram.

Press inquiries

Homesick
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Budweiser
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SOURCE Homesick