Highline Technical Innovations, Inc. Hires Cranford Johnson Robinson Woods

FARMINGTON, Ark., July 1, 2011 /PRNewswire/ -- On Tuesday, June 28, 2011, Highline Technical Innovations, Inc. engaged advertising and public relations firm Cranford Johnson Robinson Woods to manage Highline's public relations and investor relations communications. Highline (PINKSHEETS: HLNT) is best known for its Wildcat Hydrogen Booster, a supplemental fuel system that increases fuel efficiency in internal combustion engines, both diesel and gas, in applications such as cars, boats, tractor-trailer rigs and agriculture and industrial equipment.

The Wildcat Hydrogen Booster is produced by an HTI subsidiary, Highline Hydrogen Hybrid Inc., which manufactures performance supplemental fuel systems that focus on reducing emission levels and fuel consumption. Another subsidiary, Hoss Motor Sports, has designed and developed an off-road commercial utility vehicle and is in the process of manufacturing the UTV with joint venture partner Dong Feng Motors of China.

HTI Chief Executive Officer Charlton Coats expressed the company's desire to work with local service providers like CJRW when possible. The agency's reputation was also key. "We are very pleased to engage the services of CJRW," Coats said. "Their years of experience in marketing and public relations will enhance the way we do business by focusing attention on HTI product lines as well as keep our shareholders informed of the progress we are making."

Much more news about Highline is expected in the coming months, he said.

About Highline Technical Innovations, Inc.

HTI is a publicly traded corporation (PINKSHEETS: HLNT) dedicated to producing innovative, high quality products that are economical and good for the environment. HTI's subsidiaries include Highline Hydrogen Hybrid Inc., maker of the Wildcat Hydrogen Booster, a supplemental fuel system that increases fuel efficiency in internal combustion engines, both diesel and gas, in applications such as cars, boats, tractor-trailer rigs and agriculture and industrial equipment. Another subsidiary, Hoss Motor Sports, has designed and developed an off-road commercial utility vehicle and is in the process of manufacturing the UTV with joint venture partner Dong Feng Motors of China.

The company maintains offices and manufacturing sites in Northwest Arkansas.

For more information on HTI, visit www.highlineinnovations.com.

About CJRW

Now celebrating its 50th year, Cranford Johnson Robinson Woods (CJRW) is one of the largest and most established agencies in the region. A full-service advertising, marketing and strategic communications company with more than 100 employees in two offices, CJRW offers a completely integrated array of services, from creative campaign development and website design to event planning and government relations. CJRW is the owner of one of the area's leading commercial production companies, Jones Film Video and remains the only U.S.-based affiliate of Burson-Marsteller, a leading global public relations and communications firm with more than 130 offices on six continents.

Contact: Cyd King
(479) 684-2745 (office)
(479) 263-8473 (cell)
[email protected]

SOURCE Highline Technical Innovations, Inc.