Higginbotham Joins Forces with Bourg Insurance

Shared Values Forge Connection Between Top Ranked Insurance Brokerage and South Louisiana Family Business

FORT WORTH, Texas, Oct. 19, 2023 /PRNewswire/ -- Higginbotham, the largest independent insurance, financial and HR services firm headquartered in Texas and one of the top firms in the country, has joined forces with Bourg Insurance, a long-term family business with deep ties to the South Louisiana community.

As Higginbotham celebrates its 75th anniversary this year, Chairman and CEO Rusty Reid credits careful, strategic growth for the company's long-term success. Under Reid's guidance, the company seeks partners with sterling reputations in their local markets and strong cultural affinities.

"At Higginbotham, we place tremendous importance on family — which is how we view our team — and on service to our community," Reid said. "If you're looking around for a similar family- and community-oriented business partner, you have to be looking at the Bourg family in South Louisiana."

Bourg Insurance President Brad Bourg, who runs the business alongside his brother Brennan Bourg, brother-in-law Chuck Leblanc — and third brother Bert Bourg, who has long been an important part of the business but is now taking a well-earned retirement — elaborated, "Our father, Claude 'Toby' Bourg, Jr., started this company back in 1958, and our flagship office is still located in our family hometown of Donaldsonville, Louisiana. It's a matter of real pride to us that so many of our clients come from word of mouth, because they know who we are."

"They know we believe in community involvement and that we're service-oriented, which are two things that really work together," Brennan Bourg, who serves as vice president, agreed. "When you're locally conscious and active in your community, you know how to provide the personalized service that your clients deserve."

"Of course, that's what drew us to Higginbotham," said Chuck Leblanc, who also serves as vice president while running the commercial lines department and managing the Donaldsonville office. "It's that family and community culture. We were approached by plenty of other firms, but in the end, we unanimously agreed that Higginbotham was most closely aligned with our way of doing business."

The Bourg brothers — Brad, Brennan and brother-in-law Chuck — also pointed out that they are looking forward to the opportunities the collaboration with Higginbotham will provide to their clients, as well as to their team, who will be eligible to take part in a top-tier employee ownership plan.

"We've been a small business for years," Brad explained. "With Higginbotham, we'll have technology and support to move that forward, providing the same services but on a larger scale."

"Access to markets, scalability, professionalism — and of course, a great brand," Brennan agreed. "Higginbotham brings so much to the table, and we're thrilled to be adding their name alongside ours."

For Higginbotham, the partnership with Bourg Insurance fortifies our existing footprint within Louisiana and provides significant opportunity for continued growth.

"Our company has deep ties in this area, being here as long as we have," Brad explained. "With this alliance, Higginbotham gets a nice footprint throughout South Louisiana."

"And they get us," Chuck concluded. "We're not retiring! Quite the opposite. We're looking forward to the future with Higginbotham, serving our clients just as this business has for the past 65 years."

ABOUT BOURG INSURANCE

Founded in 1958 by Claude 'Toby' Bourg, Jr. and his wife Edith, Bourg Insurance is a personal and commercial property and casualty, life and health insurance agency located in Donaldsonville, Louisiana, with additional offices in Prairieville, Chauvin and Baton Rouge, Louisiana. Now a Higginbotham partner agency, Bourg Insurance is run by Toby and Edith's sons, Brad and Brennan, and son-in-law Chuck Leblanc, as a family- and community-oriented business with a strong emphasis on personal lines and small to middle market companies in the real estate, restaurant and construction sectors, among others. As an agency built on relationships and personal service, Bourg Insurance has won numerous Distinguished Agency awards.

Visit bourginsurance.com for more information.

ABOUT HIGGINBOTHAM 

Employee owned and customer inspired, Higginbotham is a single source solution for insurance, financial and HR services. The firm was established in 1948 and ranks by revenue as the nation's 21st largest independent insurance firm. Serving thousands of businesses and individuals through locations coast-to-coast, Higginbotham's approach to finding insurance, employee benefit and risk management solutions is more individual and less institutional. By understanding customer priorities, eliminating inefficiencies and committing to transparency, Higginbotham is a place that leads with values so value leads.

Visit higginbotham.com for more information.

SOURCE Higginbotham