HermesPR Drafts Shelley Risk as General Manager + Executive Vice President
- Former payer + care provider Chief Marketing Officer and Clover Health communications lead brings 20 years of in-house and agency experience to rising star digital health PR agency
- Risk joins leadership team alongside 23-year comms veteran Nate Hermes as boutique agency touches $2M in annual revenue, sets sights on long-term market leadership via high quality craftsmanship
- Game-changing digital health brands Ophelia, Found, Talkiatry, Laguna Health and CodaMetrix are among the latest to select HermesPR for communications advisory & execution
NEW YORK, July 12, 2023 /PRNewswire/ -- HermesPR today announced that Shelley Risk has joined the agency as General Manager and Executive Vice President. A widely recognized and admired healthcare marketing and communications leader, Risk brings more than 20 years of operational, team-building and storytelling experience to HermesPR as it continues to add some of the most innovative digital health and healthcare brands to its growing client portfolio.
Risk most recently served as Chief Marketing Officer at Crossroads, a 119-clinic, 9-state medication-assisted treatment provider for those struggling with opioid use disorder. Prior to Crossroads, she spent three years as Chief Marketing Officer at Gateway Health, a $2.4 billion Medicare Advantage and Medicaid health plan, now part of Highmark Wholecare. Risk is also well-known for her time as Head of Communications at Medicare Advantage payer Clover Health, where she led PR & communications as the company scaled to IPO. She additionally brings a wealth of in-house and agency PR experience, with stints as Senior Vice President and General Manager at The Bulleit Group and as Director of Communications at Yammer.
"Finding seasoned healthcare communications leaders who share my obsession with mastery of craft and radical transparency has not been an easy path. Shelley's commitment to excellence in her daily work and in her leadership are a monumental addition to this agency," said Nate Hermes, Principal, HermesPR. "Our path to market leadership abandons the stale playbooks, recycled advisory and routine celebration of mediocrity so entrenched in consensus agency PR. We are only as good as the strategies we create, the stories we shape and the outcomes we drive. I'm thrilled to welcome Shelley to the team and I look forward to working alongside her to scale our shared vision of excellence."
Risk's addition follows five years of consecutive growth for the agency, catalyzed by a maniacal focus on driving quality outcomes, crafting exceptional story and advising from a place of embodied experience. New HermesPR clients in 2023 include Ophelia, Found, Talkiatry, Laguna Health and CodaMetrix, among others.
"Joining an agency that lives and speaks its truth is a refreshing step in my professional journey. As I've gotten embedded with Nate and the HermesPR team, it is increasingly obvious why this agency culture is attracting some of the most admired brands in digital health," said Risk. "We are building something fundamentally different. I'm immensely proud and deeply motivated to help grow this agency into the market leader it was born to be."
About HermesPR
HermesPR helps venture-backed healthcare and life sciences companies challenge the status quo and bring innovative ideas, products and services to life — and into the mainstream. Our clients look to us to develop their story, design their communications strategy and generate targeted attention. As a stage-agnostic shop, we work with early-stage, growth-stage and pre-IPO companies. For more information, please visit https://hermespr.co/.
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