Help Kids Beat the 'Back-In-School Blues'

Award Winning VTech® V.Reader™ Makes Learning to Read Fun

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Sep 14, 2010, 11:00 ET

CHICAGO, Sept. 14 /PRNewswire/ -- Back-to-school buildup can quickly turn to "back-in-school blues" for kids who spent the summer enjoying the freedom and had a break from the classroom. But practicing learning skills, such as reading, is essential for kids when school starts.

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"Reading is one of the single most important educational traditions you and your child can have," says Dr. Debbie Libby in her reading tips on TheMotherhood.com. "Reading to children often and providing children with regular opportunities to enjoy books is one of the most effective ways to hook kids on books and shape positive attitudes toward reading."

New technologies can help turn after-school playtime into both an entertaining and engaging activity that strengthens skills needed for the school days—an idea that makes both kids and parents happy.

New from VTech is the V.Reader Interactive E-Reading System. This interactive, touch-screen e-reader helps children ages 3-7 learn vocabulary, phonics and other skills needed to become a fluent reader.

V.Reader has already been recognized with prestigious awards from Dr. Toy, Creative Child Magazine and the National Parenting Center.

Innovative Learning Fun

Using the world's first children's interactive e-reader system, children who are new to reading will have fun practicing their reading skills. VTech's V.Reader provides the necessary building blocks for kids to grow into a fluent reader as they learn reading comprehension, vocabulary, phonics, word-building and definitions that are easy for them to comprehend.

They’ll Love Learning to Read

Children will love to learn with vivid animation, narration, character voices, graphics, sounds and music as they watch, read, interact and learn. With the V.Reader, they can follow their favorite animated characters such as Toy Story, Shrek and Dora the Explorer, play interactive reading games and view the story dictionary which helps children discover the context of the stories.

Free e-Books with the Learning Lodge Navigator

Six free, downloadable e-Books, worth $30, are now available online at VTech's Learning Lodge download library. VTech's Learning Lodge is a free online tool that offers downloadable books, games, customized themes and avatars. Additionally, Learning Lodge allows parents to track their children's achievement through a customized Progress Log which provides parents with an overview of how their child is progressing through key learning curriculum, all of which are age-appropriate. Online registration is easy and can be accessed by visiting: www.vtechkids.com/download.

V.Reader retails for $59.99 and is available nationwide at key retailers including Walmart, Toys "R" Us, Target, www.amazon.com and www.vtechkids.com.

In support of National Literacy Month, VTech is donating 10,000 books to kids in need through First Book. To help kids keep reading, make your own donation at www.firstbook.org.

ABOUT VTECH

VTech, the creator of the Electronic Learning Products (ELP) category and the award-winning V.Smile TV Learning System, is a world leader of age-appropriate learning toys. Since 1980, VTech has been developing high-quality, innovative educational products that enrich children's development, from birth to preteen, through fun and smart play.

VTech Electronics North America, LLC is based in Arlington Heights, Ill. VTech Electronics Ltd. is headquartered in Hong Kong with distribution throughout North America, Europe and Asia.

For more information on VTech's additional product lines, visit www.vtechkids.com on the Web, www.facebook.com/VTechToys on Facebook or follow @VTechToys on Twitter.

SOURCE VTech