Heart+Mind Strategies Announces Additions to Brand, System + Journey Team

RESTON, Va., Sept. 19, 2017 /PRNewswire/ -- Heart+Mind Strategies, a rapidly growing research-based consultancy, has added two more associates to their Brand, System + Journey team.

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Mallory Hoffman and Chris Gallup have joined Heart + Mind Strategies from The Glover Park Group, a communications and PR firm based in Washington, DC. 

Ms. Hoffman will act as a Senior Strategist, responsible for guiding incorporation of key research findings into strategic recommendations for the company's broad range of clients.  She has particularly strong background in the financial industry; she was previously spokesperson for the Consumer Financial Protection Bureau (CFPB). 

Mr. Gallup will be a Senior Solutions Director, helping shape research programs for the firm's corporate, non-profit and association clients.  In addition to The Glover Park Group, he brings deep research experience from Field Research Corporation and Princeton Research Associates International. 

Dee Allsop, CEO and Managing Partner of Heart + Mind Strategies said "Increasingly, our clients are interested in the strategic implications of the research we do for them.  As we include people like Mallory and Chris, who have deep consultative experience, we are better able to bridge the important gap between market intelligence and smart strategies."

About Heart + Mind Strategies:  We are a research-led consulting firm that uncovers how people think, feel and make decisions, and uses that to help clients apply these insights to achieve their specific goals. Our scientific approach to understanding how individual and societal values influence decision-making is why many leading global brands and organizations work with us. heartandmindstrategies.com

CONTACT:
Beth Forbes
Heart + Mind Strategies
571-926-8852, x301
[email protected]

SOURCE Heart+Mind Strategies

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