Harris Interactive Launches Mobile Research Capability, Rings the Closing Bell at the New York Stock Exchange

NEW YORK, May 19, 2011 /PRNewswire/ -- Harris Interactive® (NASDAQ: HPOL), a market leader in delivering innovative consumer insights in conjunction with Sybase (an SAP company), the global leader in mobile commerce services, today rang the closing bell at the New York Stock exchange as Harris launched its new mobile research capability. Harris becomes the first major consumer insights company to launch mobile research capabilities on each of the three primary mobile platforms.

Harris' new mobile capability will extend their ability to reach on-the-go consumers and improve the accuracy of the information provided to companies looking to understand consumer needs and behaviors. This capability complements its existing Research Lifestreaming capability of listening to consumer conversations using social media, as well as its longstanding ability to reach millions consumers using its online panel.

"It's an honor to join Sybase in ringing the closing bell at the New York Stock Exchange," said Jeni Lee Chapman, Executive Vice President at Harris Interactive. "Harris has always been a leader in reaching consumers , using the Internet, social media, and now all three major mobile phone platforms. No other marketing information company can match our breadth and digital reach for consumer opinions. "

Cautionary Note Regarding Forward Looking Statements

Certain statements in this press release constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements include, among others, statements as to future economic performance, projections as to financial items, estimates, and plans and objectives for future operations, products and services. In some cases, you can identify forward-looking statements by terminology such as, "may", "should", "expects", "plans", "anticipates", "feel", "believes", "estimates", "predicts", "potential", "continue", "consider", "possibility", or the negative of these terms or other comparable terminology. These forward-looking statements involve a number of risks and uncertainties that could cause actual results to differ materially from those in the forward looking statements. Such risks and uncertainties include, without limitation, risks detailed in the "Risk Factors" section of the Company's most recent Annual Report on Form 10-K, as updated quarterly in our Quarterly Reports on Form 10-Q to reflect additional material risks. The Company has filed its reports on Forms 10-K and 10-Q with the Securities and Exchange Commission, and they are available under the Investor Relations section of our website at www.harrisinteractive.com. Risks and uncertainties also include the continued volatility of the global macroeconomic environment and its impact on the Company and its clients, the Company's ability to sustain and grow its revenue base, the Company's ability to maintain and improve cost efficient operations, the impact of reorganization and restructuring and related charges, quarterly variations in financial results, actions of competitors, the Company's ability to develop and maintain products and services attractive to the market and uncertainties surrounding continued suspension of certain NASDAQ listing requirements.

You are urged to consider these factors carefully in evaluating such forward-looking statements and are cautioned not to place undue reliance on them. The forward-looking statements are qualified in their entirety by this cautionary statement.

About Harris Interactive

Harris Interactive is one of the world's leading custom market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for the Harris Poll and for pioneering innovative research methodologies, Harris offers expertise in a wide range of industries including healthcare, technology, public affairs, energy, telecommunications, financial services, insurance, media, retail, restaurant, and consumer package goods. Serving clients in over 215 countries and territories through our North American, European, and Asian offices and a network of independent market research firms, Harris specializes in delivering research solutions that help us – and our clients – stay ahead of what's next. For more information, please visit www.harrisinteractive.com.  

Press Contact:
Corporate Communications
Harris Interactive, Inc.
212-539-9600
[email protected]

SOURCE Harris Interactive

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