Hari Mari Launches Flip Flop Together With Premium Glove Maker, Nokona
Companies Collaborate, Partner with Texas Rangers' Ace Pitcher Cole Hamels to Debut Footwear Line Just Ahead of Baseball's Opening Day
DALLAS, March 28, 2017 /PRNewswire/ -- Hari Mari, the sandal brand known for infusing color and comfort into premium footwear, today announced the launch of its new collaboration flip flop with Nokona, the storied Texas company renowned for its hand-crafted leather baseball gloves.
Launching on Tuesday, March 28th, the collaboration marries Nokona's plush, American top-grain baseball glove leather with Hari Mari's quality flip flop construction to create a soft-to-the-touch leather flip flop that's sure to be popular among fans of Nokona and baseball.
Founded in 1934 and worn by scores of little league and major league baseball players alike, including Hall of Famer Nolan Ryan, Nokona ball gloves are known for their leather quality and ageless durability, often making them a family keepsake passed between generations.
"It's not every day you get the opportunity to partner with an eighty-two-year-old heritage baseball brand," said Hari Mari founder, Jeremy Stewart. "We're ecstatic, to say the least, to fuse Nokona's American top-grain leather with our great flip flop, making what we feel is the softest leather flip flop ever. A perfect footwear complement for taking in a game at the ballpark this spring."
The 'Hari Mari x Nokona' limited edition flip flop will come in three distinctive baseball glove leather colors: 'Chocolate' (dark brown), 'Sandstone' (honey) and 'Generation' (tan), each selling for $110 on HariMari.com when it launches on Tuesday, just ahead of Major League Baseball's Opening Day weekend.
Further underscoring its baseball ties, the 'Hari Mari x Nokona' collaboration is partnering with All-Star pitcher Cole Hamels to help launch the limited edition flip flop line.
"I love baseball and I love flip flops, so does my family, and when the net result is supporting a great product in the Hari Mari – Nokona collaboration, it makes for a fun sidebar from the game," said Hamels, who will be donating proceeds from his spokesperson role to his charitable organization, The Hamels Foundation, which helps fund educational programs for children across the U.S. and Africa.
"To have one of the greatest pitchers of our generation like Cole Hamels helping to launch a product that is so inherently tied to baseball heritage, is beyond special," added Stewart.
ABOUT HARI MARI FLIP FLOPS
Hari Mari was founded in 2012 by Jeremy and Lila Stewart, and born out of the couple's time spent in Indonesia, where each worked on projects related to bettering kids' lives. Moving back to the States and wanting to continue to help children, the couple recognized an unmet need for comfortable & colorful flip flops at a premium level. The idea for creating a quality-driven flip flop brand that would support kids was born.
Seeing a lot of companies helping children abroad, Hari Mari decided to focus its efforts in the U.S., and was stunned to discover pediatric cancer is the most fatal disease among American children, more fatal than all other childhood diseases combined. It clicked from there. Hari Mari's commitment now sees 1% of sales going to support kids battling cancer. It's called Flops Fighting Cancer.
Hari Mari flip flops are available on HariMari.com, as well as many boutique, specialty, outdoor, surf, yoga and running retail locations, including Nordstrom, REI, Zappos, to name a few. The Hari Mari x Nokona line will be available on HariMari.com, along with a handful of select brick & mortar locations across the U.S. Hari Mari is based in Dallas, Texas.
ABOUT NOKONA
Nokona baseball gloves have been handcrafted by skilled American workers in Nocona (spelled differently from the 'Nokona' brand name), Texas since 1934, using the world's highest quality leathers.
Nokona gloves are individually cut, stamped, stitched, laced, and embroidered using techniques developed for more than 80 years, lending each glove its own unique identity & feel, and making it one of the best made gloves in the world.
Nokona baseball gloves are available on Nokona.com, as well as sporting goods stores throughout the U.S. and beyond.
COLE HAMELS & THE HAMELS FOUNDATION
A four-time All-Star pitcher with more than two thousand career strikeouts, Cole Hamels won the World Series with the Philadelphia Phillies in 2008, and now leads the Texas Rangers' pitching rotation.
As co-founders of The Hamels Foundation, Cole and Heidi Hamels are committed to improving the lives of children in the communities in which they live and work as well as in Malawi, Africa. Since establishing The Hamels Foundation in 2009, they have worked to make sure that 100% of all donations received go directly to support the mission of The Hamels Foundation.
Cole and Heidi have four children and spend as much of their free time as possible engaged in outdoor activities as a family.
SOURCE Hari Mari
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