Hammond's Brands Prepares for the Holiday Rush With "Naughty or Nice" Candy Canes

DENVER, July 27, 2017 /PRNewswire/ -- Christmas is coming in July this year! At least, it is for Hammond's Brands, the parent company of Hammond's Candies, Old Dominion Peanut Company, McCraw's Candies and the recently launched Mellow Fluffs. The country's largest handmade candy cane manufacturer has announced this coming holiday season's much-anticipated limited edition flavor: the Naughty or Nice Cane.

Hammond's Candies makes nearly seven million jumbo 1.75 oz. candy canes by hand each year. In addition to its 25 standard flavors, which include traditional peppermint, natural versions and even varieties with cream centers, Hammond's introduces a limited edition holiday flavor each year. This year's Naughty or Nice Canes each come with the same look – red with white and black pinstripes -  but some are flavored a "nice" strawberry and some are flavored "naughty" black licorice. A festive hangtag informs snackers that they won't know which mystery flavor they've received — and which of Santa's lists they've made — until they start munching on the magical cane.

"Candy canes are a holiday staple — in fact, nearly two billion sell each year in the four weeks before Christmas and Hanukkah.¹ Our 100% handmade process can lead to extended lead times to meet all the demand in our peak season, so now is the time to place your order so you're prepared for this holiday rush," said Andrew Whisler, Hammond's Executive Vice President of Business Development. "This year's Naughty or Nice flavor brings a fun twist to this typically traditional product segment. It will drive sales for retailers while offering consumers a unique holiday experience through the fun of the unknown." 

Ensure this holiday season is a jolly one by placing your order for Naughty or Nice Canes, which come in packs of 48 units for $1.50 each with a suggested retail of $2.49-$2.99. For a taste, stop by Booth C-1112C in the Las Vegas Gift Mart July 30th through August 3rd or Booth 3276 at the New York Now Gift Show August 20th through 23rd at the Javits Center.

About Hammond's
Hammond's Candies began delighting candy lovers with artisan candy canes, beautifully spun ribbon candy, and larger-than-life lollipops when it was founded by the Hammond family in 1920, making it Colorado's favorite handmade confectioner for decades. In 2007, the company became the Hammond's that it is today through its acquisition by current President and CEO Andrew Schuman, growing from a much-loved, local candy company to a leading gourmet sweet provider with national regard (and has doubled the number of employees). Since then, Hammond's has gone on to acquire such companies as McCraw's Candies in 2010 and Old Dominion Peanut Company in 2012, as well as to gain impressive recognitions for their brand packaging and product innovation.

Sample Hammond's innovative takes on traditional treats at the Las Vegas Gift Mart July 30th through August 3rd (Booth C-1112C) and the New York Now Gift Show (Booth 3276) August 20th through 23rd. Follow Hammond's Candies on Facebook at http://www.facebook.com/hammondscandies and on Pinterest at http://pinterest.com/hammondscandies/ to stay up to date on their latest releases. More information is also available at www.hammondscandies.com or by calling 1-800-CANDY-99 (1-800-226-3999).

¹ https://www.candycanefacts.com/facts/

Media Contact:
Lynn Brainard
[email protected]  
Telephone: 714-771-4397

SOURCE Hammond's Brands

Related Links

http://www.hammondscandies.com

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Digital Media
Outlets

270k+
Journalists
Opted In

GET STARTED