GuestMetrics, Inc. Signs Global Technology Partner Agreement with MicroStrategy
MCLEAN, Va., April 22 /PRNewswire-FirstCall/ -- MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced that GuestMetrics, Inc., a leading provider of customer insight solutions for the hospitality industry and its suppliers/distributors, has signed a Global Technology Partner agreement with MicroStrategy.
GuestMetrics collects volumes of point-of-sale data and provides beverage, alcohol, and food suppliers with actionable insights into consumer behavior. GuestMetrics plans to use MicroStrategy's software to provide its hospitality industry customers with robust reporting and analytical capabilities to deliver greater visibility into beverage and alcohol consumption trends.
"We're very excited about the longer term opportunities this technology partnership provides us," said Brian P. Barrett, President, CEO of GuestMetrics, Inc. "The combination of MicroStrategy's comprehensive BI suite and the data we collect from restaurant, bar, and hotel point-of-sale systems will give the industry something it has been seeking for a long time."
"We are delighted to add GuestMetrics to our portfolio of Global Technology Partners, and to provide enhanced reporting and analytics for their customer solution," said Sanju Bansal, MicroStrategy's COO. "MicroStrategy's high performance BI platform and intuitive reporting capabilities enable users to gain data-driven insights from very large volumes of granular data."
About GuestMetrics, Inc.:
GuestMetrics, a wholly owned subsidiary of Shot Spirits Corporation, (Pink Sheets: SSPT) is the leading provider of Customer Insight Solutions for the hospitality industry and its suppliers/distributors. The GuestMetrics software is fully integrated with the leading point-of-sale (POS) systems and allows hospitality providers at every level of the market to improve business operations. For the first time in the marketplace, GuestMetrics, through its data mining process, provides beverage alcohol and food suppliers with actionable insight into consumer behavior at the guest check-level. From world-class beverage alcohol suppliers to fine dining establishments and regional/national restaurant chains, clients depend on GuestMetrics tools to build stronger brands and drive revenue growth. For more information, please visit www.guestmetrics.com.
About MicroStrategy:
Founded in 1989, MicroStrategy is a global leader in business intelligence (BI) technology. MicroStrategy provides integrated reporting, analysis, and monitoring software that helps leading organizations worldwide make better business decisions every day. Companies choose MicroStrategy for its ease-of-use, sophisticated analytics, and superior data and user scalability. MicroStrategy offers free reporting software that can be downloaded from its website, http://www.microstrategy.com/freereportingsoftware. More information about MicroStrategy (Nasdaq: MSTR) is available at www.microstrategy.com.
MicroStrategy and MicroStrategy Business Intelligence Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.
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SOURCE MicroStrategy Incorporated
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