Growth and Influence in Sports OTT Programming to be Debated at Digital Hollywood

Sports Execs, Media Debate 'Wearing the "Must Watch" TV Crown'

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Apr 22, 2015, 02:11 ET

LOS ANGELES, April 22, 2015 /PRNewswire/ -- The spring 2015 Digital Hollywood will feature an exclusive power panel on Tuesday, April 28th, at 10:45 am, featuring prominent sports executives and media discussing live sports growth and its influence in cross-platform programming and advertising.

The panel will be hosted and moderated by sports PR and agency veteran Bob Gold, president of Bob Gold & Associates. The panel will feature:

Bob Keyser, vice president of partner services for the Pac-12 Networks
- Develops cross-platform strategies for the University of Arizona, Arizona State, UC Berkeley, UCLA, University of Colorado Boulder, University of Oregon, Oregon State, USC, Stanford, University of Utah, University of Washington and Washington State University
Bob Lynch, senior vice president of global partnerships for the Barclays Center
- Oversees all aspects of sponsorship development regarding the Brooklyn Nets, Brooklyn Boxing and the New York Islanders
Jake Steinfield, founder of Body by Jake
- Fitness industry icon and creator of Major League Lacross
Pat Crakes, senior vice president of FOX Sports
- Oversees all programming and research for FOX, FOX Sports 1, FOX Sports 2, FOX Deportes and FOX Sports Racing
Tom Hoffarth, sports media columnist
- Staff writer for the Los Angeles Daily News and LA News Group

The venue is expected to be sold out. A live webcast via the Digital Hollywood website: http://www.videodigitalhollywood.com will carry the stream from the session.

About Digital Hollywood
Digital Hollywood debuted in 1990 and has been among the leading trade conferences in its field with top executives in the film, television, music, home video, cable, telecommunications and computer industries attending each year. For more information, go to www.digitalhollywood.com

About Bob Gold & Associates
Bob Gold & Associates with offices in New York City, Southern California and Chicago provides strategic public relations and marketing services for the communications and high-tech industries. Headquartered in Redondo Beach, Calif., Bob Gold & Associates is a co-founder and North American affiliate in the Whiteoaks International Network, a global tech-focused public relations agency network with 17 offices in 37 countries across five continents. For more information, visit www.bobgoldpr.com

For additional info about this panel or its participants, please contact:

Michael Kroner
Bob Gold & Associates
(310) 320-2010
[email protected]

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SOURCE Bob Gold & Associates