Grey Goose® Vodka Celebrates the 64th Primetime Emmy® Awards as Official Spirits Sponsor

CORAL GABLES, Fla., Sept. 17, 2012 /PRNewswire/ -- GREY GOOSE® Vodka announces it will serve as the Official Spirits Sponsor of the 64^th Primetime Emmy® Awards Governors Ball.  For the seventh consecutive year, GREY GOOSE Vodka will be the exclusive spirit at a series of high-profile events leading up to the Primetime Emmy Awards. These events include a series of nominee mixers and ceremonies including the Television Academy Hall of Fame, Television Academy Honors, L.A. Area Emmy Awards, Creative Arts Ball and Performer's Nominee Reception. The Emmy season will culminate with the 64^th Primetime Emmy® Awards telecast and Governors Ball on September 23^rd at the Los Angeles Convention Center in Los Angeles, California.

(Photo:  http://photos.prnewswire.com/prnh/20120917/LA75004)

To celebrate this year's participation, GREY GOOSE will serve an exclusive specialty cocktail, The Emmy®, at each of the sponsored events. This year's GREY GOOSE Emmy® cocktail features GREY GOOSE Cherry Noir, the first new flavor from GREY GOOSE Vodka in five years. GREY GOOSE Cherry Noir is a masterful blend of GREY GOOSE Vodka and black cherries from the French Basque Country and serves as a perfect complement to this year's Governors Ball decor theme – "A Romantic Rhapsody in Red." Guests at the Governors Ball will enjoy an explosion of red throughout the venue, with stylized rose petals incorporated into the GREY GOSE sculpted ice bars and suspended overhead. There will be over 200,000 fresh-cut red roses adorning the guest tables.

Commenting on this year's participation, Michelle D. Beauchamp, Brand Director, GREY GOOSE Vodka said, "GREY GOOSE® Vodka is known for celebrating the 'World's Best,' from arts, music, and entertainment to philanthropy and sports. We are proud to celebrate the best of television programming with the Television Academy and we salute the organization's commitment to promoting quality and diverse television programming."

THE EMMY®
1 ½ part GREY GOOSE® Cherry Noir 
1 part St. Germain liqueur 
½ part fresh lemon juice
½ part pomegranate juice
Top with champagne

Combine all ingredients in shaker (except champagne).
Shake vigorously and strain in champagne glass.
Top with champagne. Garnish with a black cherry.

FOR ADDITIONAL INFORMATION, PLEASE CONTACT:
Denise Sullivan, Harrison & Shriftman, 310-855-1600, [email protected] 
Jason Wanamaker, Harrison & Shriftman, 310-855-1600, [email protected] 
Swati Vyas, Bacardi U.S.A, Inc., 786-264-8142, [email protected]

ABOUT THE ACADEMY OF TELEVISION ARTS & SCIENCES
The Academy of Television Arts & Sciences, founded in 1946 at the birth of the medium, is a non-profit organization devoted to the advancement of telecommunication arts, sciences and creative leadership. Known for recognizing outstanding programming through its Primetime Emmy^® Awards, the Television Academy also publishes emmy magazine. Its charitable Foundation operates the Archive of American Television, College Television Awards, acclaimed student internships and other educational outreach programs. For more information on the Academy of Television Arts & Sciences, its many industry-related programs and services, including year-round events, please visit www.emmys.com.

ABOUT GREY GOOSE® VODKA
Every aspect of the creation of GREY GOOSE® is focused on crafting vodka of unmatched quality. The creation of GREY GOOSE begins with the very best ingredients from France – soft winter wheat from le grenier a ble (the breadbasket of France) and spring water from Gensac, Cognac, that is naturally filtered through Grande Champagne limestone. A unique distillation process brings out the naturally superior characteristics of these ingredients. From field to bottle, the expertise of the GREY GOOSE Maitre de Chai (Cellar Master), Francois Thibault, ensures an unparalleled smoothness and exceptional taste. The GREY GOOSE portfolio is comprised of GREY GOOSE Vodka, GREY GOOSE La Poire, GREY GOOSE L'Orange, GREY GOOSE Le Citron and GREY GOOSE Cherry Noir flavored vodkas. www.GreyGoose.com.

GREY GOOSE® Vodka and Flavored Vodkas
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www.GREYGOOSE.com 
©2011 GREY GOOSE  AND THE GEESE DEVICES ARE TRADEMARKS AND/OR REGISTERED TRADEMARKS.  IMPORTED BY GREY GOOSE IMPORTING COMPANY, CORAL GABLES, FL.  VODKA 40 % ALC. BY VOL.; FLAVORED VODKAS 40 % ALC. BY VOL.- DISTILLED FROM GRAIN.

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