Grammy-Nominated Superstar Producer Sevn Thomas Creates Exclusive Music For Non-Dance, High Intensity Program 'STRONG by Zumba'

MIAMI, May 20, 2019 /PRNewswire/ -- STRONG by Zumba continues to revolutionize high intensity workouts through music, this time announcing its latest music collaboration with Grammy-nominated music producer Sevn Thomas. Sevn, who most recently has collaborated with Travis Scott's on "Astroworld," Beyoncé and Jay-Z's "Everything is Love," and Nicki Minaj's new album "Everything is Love," has created exclusive beats for the non-dance, music-led program that focuses on the innovative approach of syncing music to moves while pushing and motivating participants beyond their limits.

"I grew up in a musical household and have always been fascinated by the creation of music," said Sevn. "I was immediately drawn to STRONG by Zumba and their unique process of reverse engineering music by scoring the beats around the routines so that the high-intensity moves are seamlessly melded with the music. I love that I can translate my unique beats from the studio to the fitness studio and motivate people to burn calories and get toned!"

The partnership with Sevn marks the fourth big collaboration between STRONG by Zumba and a major global producer, following exclusive tracks created by Timbaland, Steve Aoki and Krewella.

"Sevn's innovative sounds, blending of multiple genres with hip-hop beats and wrapped with a hint of his signature Caribbean-inspired bounce syncs perfectly with STRONG by Zumba," said Zumba CEO, Alberto Perlman. "By working with world renowned producers, we are able to provide the best, most motivating and unique beats in every class that drive the ultimate afterburn."

STRONG by Zumba is a non-dance, one-hour group exercise class that combines body weight, muscle conditioning, cardio and plyometric training moves specifically designed and synced to original music. As a leader in creating original music and making the workout enjoyable for years, Zumba created a completely new concept in the high intensity space where the beat acts as the ultimate motivator.

Sevn's music will be exclusively for SYNC, the STRONG by Zumba Network -- an educational and music platform available to licensed STRONG by Zumba instructors who join the membership program.  

For more information about STRONG by Zumba and to find a class or become licensed to teach the program, visit www.strongbyzumba.com. You can also follow STRONG by Zumba on Instagram at @strongbyzumba for updates and featured content.

About STRONG by Zumba®
STRONG by Zumba® is a non-dance, music-led, high-intensity exercise class that combines bodyweight, muscle conditioning, cardio and plyometric training moves. The routines were created first and then music was reverse-engineered to match every move perfectly, for a unique workout experience that pushes you past your perceived limits. This new concept which emphasizes music as the main motivator allows you to burn more calories while toning abs, legs, arms, and glutes. The STRONG by Zumba® workout is complemented by athletic apparel and footwear. Instructors can opt to receive exclusive music, routines, marketing materials, and support by joining SYNC, the STRONG by Zumba® Network. For more information and to find a class, visit strongbyzumba.com and follow us on Facebook and Instagram.   

A quick note about the STRONG by Zumba® mark: 
When referring to our mark, we ask that you help protect the instructors who teach STRONG by Zumba® classes by following these guidelines:

• Capitalize the word "STRONG" in our STRONG by Zumba® mark
• Use the mark to describe our products or services (e.g., "STRONG by Zumba® class," "STRONG by Zumba® instructor")
• Use the ® symbol after the word Zumba®
• Never use "STRONG" by itself - always refer to the program/class as "STRONG by Zumba®"
• Never use the STRONG by Zumba® marks as a noun or a verb.

Media Contact: Rebecca Dorfman, [email protected]

SOURCE STRONG By Zumba

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http://www.strongbyzumba.com