Grammy Award Winner Miranda Lambert to Perform at 2014 Belk Bowl

CHARLOTTE, N.C., Aug. 14, 2014 /PRNewswire/ -- The Belk Bowl is thrilled to announce the Grammy Award winner Miranda Lambert will be the featured act at the 2014 Belk Bowl this coming December. The 13th annual Belk Bowl will kick off at 6:30 p.m. on Tuesday, Dec. 30 at the Bank of America Stadium in Charlotte, N.C. and will feature a matchup of the Southeastern Conference and the Atlantic Coast Conference.

"I'm excited to be a part of the Belk Bowl this year," says Lambert, the reigning Academy of Country Music Awards and Country Music Association Awards Female Vocalist of the Year and Grammy Award winner. "It's always a fun time in Charlotte and it will be a great way to end the year!"

"Miranda Lambert is a tremendous addition to this year's Belk Bowl Fan Fest," says Jon Pollack, Belk's executive vice president of sales promotion, marketing and eCommerce. "She is an icon of Modern. Southern. Fashion., and is the perfect artist to help us celebrate the first year of our SEC/ACC football match up. We are thrilled she is joining us this year."

This year's FanFest event is free to the public and will begin at noon with Miranda Lambert scheduled to begin her performance at 4 p.m.

Individual tickets for the 2014 Belk Bowl will go on sale in early October and will be available through Ticketmaster and the participating schools. Fans can visit the official website, www.BelkBowl.com, for more information about the game and surrounding events.

About Miranda Lambert
Grammy Award winning singer-songwriter Miranda Lambert is the reigning five-time ACM and reigning four-time CMA Female Vocalist of the Year. Her last album, Four The Record, made history when it debuted atop Billboard's Top Country Albums chart, making Miranda the first country artist in the 47-year history of the chart to have each of her first four albums debut at # 1. All four of those albums have also been certified Platinum. 

Miranda's highly-anticipated fifth album, Platinum, debuted at the top of the all genre Billboard 200 as the #1 album in the nation. Her lead single "Automatic," written by Miranda, Nicolle Galyon and Natalie Hemby, is an autobiographical song that reflects on the days of pay phones, learning to drive a stick shift, driving to Dallas to buy an Easter dress, recording the country countdown on her cassette recorder and more. Miranda's current single, "Somethin' Bad" is a duet with Carrie Underwood that is racing up the charts.

In addition to her award winning music, Miranda also dedicates much of her time to her MuttNation Foundation. The Foundation has raised more than $1.5 million to aid organizations and entities whose purpose is to build animal shelters for better care; increase pet adoption and encourage responsible pet guardianship; rehabilitate sick or unsocialized animals; fund spay/neuter programs; reduce/eliminate euthanasia of healthy animals.  

About Belk, Inc.
Charlotte, N.C.-based Belk, Inc. (www.belk.com) is the nation's largest family owned and operated department store company with 300 Belk stores located in 16 Southern states and a growing digital presence.  Its belk.com website offers a wide assortment of national brands and private label fashion apparel, shoes and accessories for the entire family along with top name cosmetics, a wedding registry and a large selection of quality merchandise for the home. Founded in 1888 by William Henry Belk in Monroe, N.C., the company is in the third generation of Belk family leadership and has been committed to community involvement since its inception. In the fiscal year ended Feb. 1, 2014, the company and its associates, customers and vendors donated more than $20.9 million to communities within Belk market areas.

About Belk Bowl
The first college bowl game to call the Carolinas home, the Belk Bowl has averaged nearly 60,000 fans each year, with three sellouts. In addition, the 2011 game was viewed by more than 15 million people. In 2003, it was named one of the five best start-ups in sports over the past five years by the Sports Business Journal, behind only the NFL Houston Texans and ESPN The Magazine. Ticket packages for the 2014 Belk Bowl are available at www.belkbowl.com.

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SOURCE Belk, Inc.