Governor Of South Dakota Proclaims June 12 Jack Link's® Jerky Day

MINONG, Wis., June 12, 2013 /PRNewswire/ -- South Dakota Governor Dennis Daugaard officially proclaimed today, June 12, 2013, as Jack Link's^® Jerky Day throughout South Dakota to celebrate the company's positive impact on the state. The proclamation coincides with National Jerky Day, which is honored annually on June 12.

Jack Link's operates two production facilities in Alpena, S.D., including the company's largest plant, and employs nearly 900 people statewide, contributing significantly to the framework of South Dakota's economy. Available in more than 40 countries across the globe, Jack Link's is the leading meat snack brand and fastest-growing meat snack manufacturer worldwide.

Jack Link's Jerky Day and National Jerky Day celebrate the rich history, immense popularity and nutritional benefits of premium quality jerky. The third-largest category in the salty snack segment, meat snacks — including jerky — outsell other popular salty snacks, including popcorn and pretzels.

A Meaty Surprise for Bellevue: Operation Sky Meat
To celebrate National Jerky Day and Jack Link's Jerky Day, the company surprised and delighted thousands of players, fans and spectators at Omaha Champions Village, home of countless amateur baseball tournaments, by gifting Jack Link's Jerky to fans in a "wild," unique snack delivery dubbed "Operation Sky Meat." Omaha Champions Village is located in Bellevue, Neb.

To execute Operation Sky Meat, the brand dropped more than 1,000 bags of Jack Link's Jerky from a helicopter, filling the sky with a never-before-seen spectacle of high-flying, protein-packed snacks, and thrilling tournament participants and spectators.

National Jerky Day: Why It Matters
Americans love to snack. In fact, the average American consumes nearly three snacks each day. Jerky is a snacking staple:

• Meat snacks are the third highest-grossing sector within the overall salty snack category, outselling other popular salty snacks including popcorn and pretzels.¹
• Snacking accounts for more than 25 percent² of today's average calorie intake, so selecting the right snack is key. Quality jerky is naturally high in protein and low in calories, fat and carbohydrates.
• Contrary to popular belief, jerky is not just a "man's snack." Research shows that almost as many women as men snack on jerky.
• While beef jerky is more commonly known, today Jack Link's Beef Jerky offers more than 100 varieties made from premium cuts of beef, turkey, chicken and pork.
• Jerky is tender and comes in a variety of flavors and offerings to satisfy even the most discerning palate.

"There's no snack more deserving of its own special day than jerky," said Kevin Papacek, director of marketing, Jack Link's Beef Jerky. "In many ways, it's the ideal snack — naturally packed with protein and perfect to fuel your own Wild Side adventures. We are truly honored to be celebrating Jack Link's Jerky Day and National Jerky Day with the entire State of South Dakota."

JACK LINK'S BEEF JERKY – Feed Your Wild Side.™
Headquartered in Minong, Wis., Jack Link's is the leader in the meat snack category and fastest-growing meat snack manufacturer worldwide. The Jack Link's brand represents a heritage of quality and consumer trust. Jack Link's offers more than 100 premium meat snack products at retail outlets in more than 40 countries.

Contacts:
Kaila Fiske
Jack Link's Beef Jerky
(612) 334-7414
[email protected]

Bob Ringer
Carmichael Lynch Spong
(612) 375-8548
[email protected]

SOURCE Jack Link's Beef Jerky

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