Goodyear Assurance Fuel Max Tires Selected for Cruze Eco

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May 18, 2010, 10:28 ET

AKRON, Ohio, May 18 /PRNewswire-FirstCall/ -- General Motors has selected Goodyear's (NYSE: GT) new fuel-efficient tire, Assurance Fuel Max, as a key original equipment fitment for the 2011 Chevrolet Cruze Eco.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050204/GTLOGO )

The standard tire fitment for the highly anticipated model will be Goodyear Assurance Fuel Max tires in a 17-inch wheel diameter. Chevrolet announced that the 2011 Chevrolet Cruze Eco will achieve an estimated 40 miles per gallon on the highway when combined with a six-speed manual transmission, and is expected in dealer showrooms in the fourth quarter of 2010.

The Assurance Fuel Max features a fuel-saving tread compound that helps reduce energy loss as the tire rolls. In addition, Wet and Dry Tread Zones enhance all-season traction. The Wet Tread Zone features dual Aquachannel grooves to help evacuate water away from the treadface when driving on wet roads. The Dry Tread Zone helps enhance handling and grip for confident maneuvering on dry pavement.

Assurance Fuel Max also is available as a replacement tire choice for many popular vehicles.

The selection of the Goodyear Assurance Fuel Max as the standard tire for the 2011 Chevrolet Cruze Eco follows earlier announcements of the tire also being chosen as the exclusive fitment for the 2011 Chevrolet Volt, and for the 2010 Toyota Prius and 2010 Ford Fusion S.

Goodyear tires are original equipment on many vehicles from Acura, Audi, Cadillac, Chevrolet, Dodge, Ford, GMC, Hummer, Infiniti, Isuzu, Jeep, Land Rover, Lexus, Mazda, Mercury, Nissan and Toyota. Traditionally, more new vehicles in North America are equipped with Goodyear tires than any other brand.

For more information about Goodyear's broad selection of tires for cars, light trucks, SUVs, and more, visit www.goodyeartires.com.

SOURCE The Goodyear Tire & Rubber Company