HOUSTON, Sept. 8, 2014 /PRNewswire/ -- GOBankingRates' Houston-based client PrimeWay Federal Credit Union donated $5,000 to "Back 2 School," a project co-sponsored by Houston radio station 94.5 FM The Buzz and by Houston Children's Charity Backpack Project, which buys backpacks and school supplies for local students and families in need. GOBankingRates aims to highlight financial institutions like PrimeWay that find inventive ways to support both their members and their surrounding communities.
CLICK HERE to learn more about PrimeWay Federal Credit Union
During an on-air promotion that ran early morning July 31 on the Houston radio program "Rod Ryan Show Cares," PrimeWay pledged $3 for every Facebook "like" it received, with an end goal of $5,000 that it met by early afternoon.
"Education is one of the biggest differentiators for individuals to be financially successful and provide for their families," said Michelle Oshinski, CMO & SVP Government Relations at PrimeWay. "Offering children the tools to earn a solid education and build their future is important to us here at PrimeWay. It was heartwarming to see it also mattered so much to many in our community. That we could support the youth in our community while having fun and making a ton of like-minded new friends that we might not have otherwise met -- well that was just a wonderful bonus."
"PrimeWay's success in raising $5,000 for local students is a testament to the credit union's prominence in the local community, as well as to its commitment to serving not only its members, but all Houston youth," said Casey Bond, GOBankingRates' managing editor.
The promotion also enabled PrimeWay to double its Facebook community, allowing it to continue engaging with and educating its substantial member base.
About PrimeWay Federal Credit Union
Since 1937, PrimeWay has been serving the greater Houston metro-plex area, including Harris and Fort Bend counties. With a value statement representing Compassion, Accountability, Real value, Integrity, New ideas and Guidance, PrimeWay leads the way in member service and putting families first. They take a vested interest in each of their members and employees, making PrimeWay truly a place where people love to work and to do business.
About GOBankingRates
GOBankingRates.com connects consumers with the best credit unions, banks and interest rates nationwide.
Contact:
Connie Lundegard
Media Relations, GOBankingRates
[email protected]
(310) 297-9233 x112
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SOURCE GOBankingRates
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