GilMORE The Merrier On UP

ATLANTA, Aug. 3, 2016 /PRNewswire/ -- Start brewing the coffee! UP, television's family-focused entertainment destination targeted to adults, announced today that the network will air seasons one through seven of the award-winning fan-favorite family drama Gilmore Girls 24 hours a day for 153 hours straight during Thanksgiving week. While home for the holidays and off from work and school, Gilmore fans can watch every season of the fan-favorite series that will be loaded with trivia pop-ups throughout every episode and commentary by popular podcast personalities the "Gilmore Guys." The network will also feature a watch and win sweepstakes. UP will air Gilmore Girls starting with season one on Friday, Nov. 18 at 6 p.m. ET and ending with season seven on Friday, Nov. 25 at 3 a.m. ET.

"Just in time for the holidays, UP viewers will be able to spend time with another family they truly love," said Amy Winter, evp and general manager, UP. "We wanted to gift our audience with the ultimate catch-up event with added extras like trivia and contests. Our viewers are massive fans of Gilmore Girls, so we're going all Gilmore all the time for an entire week."

Gilmore Girls, which aired from 2000-2007, is set in a storybook Connecticut town populated by an eclectic mix of dreamers, artists and everyday folk. The series starred Lauren Graham, Alexis Bledel, Melissa McCarthy, Keiko Agena, Yanic Truesdale, Scott Patterson, Liza Weil, Jared Padalecki, Milo Ventimiglia, Sean Gunn, Kelly Bishop, with special appearances by the late Edward Herrmann and recurring guest star Liz Torres. The multi-generational drama about family and friendship centers on Lorelai Gilmore (Graham) and her daughter, Rory (Bledel). Lorelai owns the town's bed-and-breakfast, the Dragonfly Inn, with best friend/chef Sookie (McCarthy), and contends with weekly dinners with eccentric, well-off parents Richard (Herrmann) and Emily Gilmore (Bishop) who always have something to say about their daughter's life.

The series was created by Amy Sherman-Palladino, who serves as executive producer with Gavin Polone and Daniel Palladino. The series is from Dorothy Parker Drank Here Productions, Hofflund/Polone in association with Warner Bros. Television.

About UP
At UP, We Get Family. UP is one of television's most trusted entertainment brands with content the leaves viewers feeling UP. UP tells the stories of families of all shapes, sizes and complexities through authentic, unique and relevant storytelling. UP offers hundreds of hours of original scripted and reality series, specials and movies as well as fan-favorite series on multiple platforms. In addition, UP's pro-social initiative, "Uplift Someone," inspires people to do simple, everyday acts of kindness. UP is widely available on cable systems and satellite providers across the United States. Furthermore, UP's subscription-on-demand offering, UP Faith & Family, features the best content in family and faith-affirming entertainment. Based in Atlanta, UP is a division of UP Entertainment, LLC and partners with the ASPiRE network on sales, marketing and other operational services.    

Follow UP on the Web at www.Uptv.com on Facebook at https://www.facebook.com/Uptv, Twitter on @Uptv and Instagram at UP_TV. 

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