Giant Food Announces Partnerships with Proctor & Gamble, Nestlé and Chobani for Wizards District Gaming

Giant Food partners with Proctor & Gamble, Nestlé and Chobani to support inaugural season of Wizards DG, NBA 2K League

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Jul 17, 2018, 10:08 ET

LANDOVER, Md., July 17, 2018 /PRNewswire/ -- Giant Food, the leading greater Washington D.C. regional grocery chain and the official grocery store of Monumental Sports & Entertainment, has partnered with several innovative brands during the inaugural season of Wizard District Gaming and the NBA 2K League. Giant Food is proud to have Proctor & Gamble and their brands Old Spice, Gillette and Tide, Nestlé and its owned brand Outsiders Pizza, and Chobani to support one of the most exciting forefronts of esports mania.

Giant Food and its partners have the exceptional opportunity to further the excitement of the season by supporting the Wizard District Gaming team with unique products, interactive live streams, and live games on Twitch, where viewers can keep an eye out for their brands on the basketball court.

"We are so excited to work with these brands as part of this growing esports network," said John MacDonald, Vice President of Marketing at Giant Food. "Giant Food is committed to supporting innovative partnerships like Wizards District Gaming and working with these brands."

Wizard District Gaming is one of 17 teams competing in the inaugural season of the NBA 2K League, a joint venture between the NBA and Take-Two Interactive. A professional esports league featuring the best NBA 2K players in the world, the NBA 2K League's slate includes both regular season games and mid-season tournaments, culminating with playoffs beginning Aug. 17.

For more information about Giant, visit giantfood.com or your local Giant Food store. For more information about Wizards District Gaming and where to tune in to watch live matchups, visit wizardsdg.nba.com.

About Giant Food
Giant Food is headquartered in Landover, Md. and operates 166 supermarkets in Virginia, Maryland, Delaware, and the District of Columbia. Giant Food employs approximately 20,000 associates. Included within the 166 stores are 156 full-service pharmacies. For more information on Giant, visit www.giantfood.com.

SOURCE Giant Food