Get Ready To Tango With Rita's #1 Flavor Mango!

TREVOSE, Pa., July 7, 2014 /PRNewswire/ -- Rita's Italian Ice, the world's largest Italian Ice concept with over 600 stores, announced the debut of their newest summer time flavor, Mango-Strawberry Italian Ice, available at all Rita's locations now through July 27, 2014. Need some fun and fruity refreshment? There are many ways to "Tango with Mango" at Rita's this July!  Guests can try NEW Mango-Strawberry Italian Ice, or create a personalized Mango masterpiece by mixing their favorite Italian Ice flavor with Rita's #1 fan favorite, Mango!  Rita's fans can also "Tango with Mango" by enjoying any of Rita's Mango Italian Ice flavors in their signature treats including Gelati, Misto, Blendini, or Frozen Lemonade.

"Our new Mango-Strawberry Italian Ice is a refreshing and fruity twist on a long-time fan favorite," said Jeff Moody, President & CEO of Rita's Italian Ice. "We're excited to celebrate our #1 flavor and encourage our guests to get creative and create their own Mango flavor combinations at Rita's this July!"

Rita's Mango Italian Ice is made fresh daily with real fruit and has been a top flavor on Rita's menu for 20 years.  In fact, Rita's uses over 300,000 pounds of Mango per year to create their #1 fan favorite!  Beginning today, Mango-Strawberry Italian Ice joins the Mango flavor family and is available alongside Mango Italian Ice at all locations through July 27, 2014.  For a list of Rita's locations please visit: www.ritasice.com.

Want even more fun this summer? Enter Rita's "Summer Selfie Contest!"  Fans are encouraged to submit a "Summer Selfie" group photo with their friends and/or family showcasing their love for Rita's for a chance to win a new Samsung NX Mini Flip Camera or a Rita's Gift Card!  Hashtag #RitasSummerSelfie on Facebook, Instagram or Twitter to enter. Contest ends August 23, 2014.

About Rita's Franchise Company
Rita's Franchise Company, whose business is treats and mission is happiness, was founded 30 years ago, and is headquartered in Trevose, PA.  Rita's is the largest Italian Ice concept in the world, with over 600 stores in the U.S., and 85 more opening soon. The popular chain offers a variety of "Cool Treats" including its famous Italian Ice, made fresh daily with real fruit, available in over sixty-five flavors, Old-Fashioned Frozen Custard, Sundaes, Light Custard, Frozen Custard Cakes, Custard Cookie Sandwiches made with OREO®, layered Gelati as well as its signature Misto® and Blendini® creations.  Since 1984, Rita's has been dedicated to serving up a big dose of happiness with their freshly made, delicious, custom treats, in a fun-filled atmosphere, and thirty years later, they are still spreading "Ice, Custard, Happiness!" Get Rita's. Get Happy! For more information about Rita's Franchise Opportunities please visit:  www.ownaritas.com or for more information please call   1-800-677-7482 or visit www.ritasice.com.

Photo - http://photos.prnewswire.com/prnh/20140707/124591

SOURCE Rita's Italian Ice