Get Moving This Back-To-School Season With Adidas Moves Pulse

NEW YORK, Sept. 15 /PRNewswire/ --

THINK: Head back to school with fresh, active fragrances for him and for her.

WHAT THEY ARE: Fun, sporty new fragrances that are not only a perfect complement to an active lifestyle, but also a way to benefit your school. This fall, Adidas gives you a reason to get in the school spirit with the new Moves Pulse fragrance. Adidas is motivating students nationwide to head back to school with the will to succeed, offering one lucky team the chance to win $15,000 for their school.

To view the multimedia assets associated with this release, please click: http://multivu.prnewswire.com/mnr/adidas/46130/

(Photo:  http://photos.prnewswire.com/prnh/20100915/MM63774 )

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100915/MM63774 )

Adidas Moves Pulse is encouraging students across the United States to create short videos showing the nation their "ultimate moves." Videos of anything from sports to dance to music to debate -- all the ways you can play -- will be entered in a nationwide contest with a $15,000 prize for the winner's school. Starting September 15th, students can visit pulsefragrance.com to upload their videos and find all the contest rules. The winner will be announced December 12th, 2010.

Moves Pulse is a dynamic new fragrance duo for those who enjoy staying active and experiencing each day to the fullest:

• Adidas Moves Pulse him is a fresh, spicy, woody fougere fragrance. Top notes of Yuzu leaves and bursts of Watermint join the stimulating aroma of Coriander. Mid-notes of Violet leaves, Artemisia and Vetiver capture a fresh, dynamic heart of invigorating freshness. Finally, rich base scents of warm, woody Cedar and sun-drenched Woods are wrapped in the masculine magnetism of Musk. 

• Adidas Moves Pulse her is a vibrant, floral, fruity fragrance. It opens with a refreshing burst of Pink Lady Apple, Blood Orange and Mirabelle Plum top notes. Then, the feminine fragrance unfolds to reveal a delicate floral heart of Indigo Violet, sweet Freesia and Night Jasmine, before moving into a warm, sensual base of sexy skin Musk and creamy Woods.

The suggested retail ranges from $19 to $25 for Moves Pulse her and from $19 to $26 for Moves Pulse him.

WHERE TO FIND THEM: Most mass merchandisers and drug stores.

SOURCE COTY

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