Fuel Miami Partners With Miami-Dade County

NEW YORK, July 8 /PRNewswire/ -- Fuel Miami LLC -- the city's leading outdoor advertising provider -- has won a contract with Miami-Dade County to install a 3,200 square foot mural along the I-95 Expressway. Utilizing the windowless south facade of the County's Central Support Facility, this wallscape will read to northbound traffic heading towards nearby Miami attractions such as the Arsht Performing Arts Center, the American Airlines Arena and the Bayside Marketplace, as well as reaching traffic that is continuing on to Ft. Lauderdale and points north of Miami on South Florida's busiest highway.  

"This is another great win for us," says Mike Freedman CEO of Fuel. "Not only have we added to our portfolio of prime advertising locations in Miami, but with this partnership we will also bring in added revenue for the County, thereby saving jobs and preserving services for the community that might otherwise be in jeopardy during such an uncertain economic climate. We have already established a proven track record in working with the City of Miami, investing over $12 million since 2007 to provide solar powered bus shelters, bus benches and refuse receptacles, and we see this new step forward with Miami-Dade County as a continuation of that -- being good corporate citizens, giving back to the community, and providing the best advertising opportunities to our clients," he said.

The illuminated 40' high by 80' wide display will be posted on the "cooling tower" located at 200 NW First Street, just minutes from Downtown Miami and Miami Beach, ensuring that the ads will reach the most desirable consumers who patronize the area's upscale hotels, nightlife and entertainment venues.

Fuel Outdoor, founded in early 2003, has grown into a national concern through a steady progression of organic growth, acquisitions and strategic partnerships. Fuel is active in 9 of the top 15 DMA's and manages thousands of Out-Of-Home Advertising faces nationwide. With an impressive portfolio of past clients including top advertisers such as Apple, American Express and Visa, Fuel has built an executive team of experienced advertising professionals and continues to expand its footprint throughout North America.

SOURCE Fuel Outdoor