From Hamburg to Broadway: ROCKY-The Musical to Premiere in New York in 2014
HAMBURG, Germany, April 30, 2013 /PRNewswire/ --
Hamburg, the world's third-largest musical hub, is looking forward to a first: having premiered in Hamburg in November 2012, ROCKY-The Musical will celebrate its Broadway premiere at New York's Winter Garden Theatre in March 2014. This is the first time a German-produced musical accomplishes the leap to the USA.
"This is a milestone for Stage Entertainment, Hamburg as a cultural hub, and the musical genre as such", says Johannes Mock-O'Hara, CEO of Stage Entertainment Germany and producer of ROCKY-The Musical. "Any big musical performed in Germany used to come from the US or the UK. German shows never made it to the home of musicals. With ROCKY we have accomplished this." ROCKY is thrilling audiences and media alike, and one of Broadway's most renowned venues is now opening its doors to ROCKY.
Hamburg, the world's third-largest musical hub after New York and London, lures more than 2 million visitors annually with classic and recent productions such as Lion King or ROCKY. Hamburg's head of tourism, Dietrich von Albedyll, comments: "The fact that Hamburg is among Europe's top ten city destinations is closely related to the city's cultural offers and its appealing musical productions. It is a tribute to Hamburg that Stage Entertainment celebrates its world premieres here, while also investing EUR 65 million in a new venue."
The leap across the Atlantic is important for Hamburg as the musical hub of German-speaking countries and as a cultural centre. In the two years preceding the premiere, the adaptation of this large-scale musical has attracted artists from around the world, all of whom are engaged in exchange with Hamburg's cultural scene.
Media contact: Hamburg Tourismus GmbH, Julia Bankus, Steinstrasse 7, 20095 Hamburg, E-mail: [email protected], Phone: +49(0)40-30051-495
SOURCE Hamburg Marketing GmbH
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